Social Media Analyst at Warner Bros. Discovery | London, UK

Warner Bros. Discovery

Social Media Analyst

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 7 weeks ago

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Job Summary

Paid social end-to-end ownership across Meta, TikTok and LinkedIn, turning audience insights into budget-aware campaigns and measurable outcomes.

Growth ownership: Plan media mix, allocate budgets, and coordinate delivery with Sales, Content Studios and Creative teams.
Measurement and reporting: Monitor KPIs, build insights, and establish reporting frameworks aligned to business goals.
Operational excellence: Collaborate across teams to streamline activation and share paid social best practices.

Job Description

Responsibilities

Execute paid social campaigns end-to-end across multiple platforms including Meta, TikTok and LinkedIn
Monitor, analyse and optimise campaign performance against defined KPIs
Collaborate with Sales, Content Studios and Creative teams to support seamless campaign delivery
Develop reporting frameworks and provide insights aligned to business objectives
Plan media mix using audience insights tools and historical campaign data
Manage campaign budgets and support efficient allocation of media spend
Contribute to internal knowledge sharing and promote paid social best practices

Requirements

Previous experience in social media, digital marketing or analytics within an agency, publisher or brand environment
Previous operational experience of paid social platforms and advertising performance metrics
Experience of campaign delivery in a biddable or auction-based media buying environment
Strong analytical capability, including working with data in Excel and generating actionable insights
Experience collaborating with multiple stakeholders across teams
Hybrid Working - This role is advertised as a Hybrid work model, that combines remote and in-office work, following our current company policy and to be agreed with your Line Manager. Subject to any applicable laws, WBD / your Line Manager reserves the right to change this working agreement where this is essential to business needs and upon reasonable notice to you.

Warner Bros. Discovery

Warner Bros. Discovery, a premier global media and entertainment company, offers audiences the world’s most differentiated and complete portfolio of content, brands and franchises across television, film, streaming and gaming. The new company combines WarnerMedia’s premium entertainment, sports and news assets with Discovery’s leading non-fiction and international entertainment and sports businesses. ****Please be aware of recruitment scams by individuals posing as employers and encouraging candidates to apply for, interview and/or accept nonexistent job opportunities as a means to solicit personal information or money. The online scammers have become much more sophisticated in their attempts to lure victims. Employment opportunities and job offers at Warner Bros. Discovery will always come from our Talent Acquisition and hiring teams. Never provide sensitive, personal information to someone unless you’re confident who the recipient is. WBD does not extend job offers via email or on any other messaging tools to individuals to whom we have not made prior contact. Our email domain is @wbd.com. A valid link for employment with Warner Bros. Discovery can be found at https://careers.wbd.com/global/en. If you believe you have been contacted by a scammer and may be the victim of fraud or identity theft, you should report details to the police where you live. You can also report job scams to the FTC. Learn more at https://consumer.ftc.gov/articles/job-scams. *****

Founded in 2022

New York City, US

40K employees (15,455 in marketing)

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