SEO Specialist (Fixed-term contract)

London, UK (Hybrid)

Salary Not AvailableMid LevelContract

Posted 2 months ago

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Job Summary

Own the core SEO agenda for Disney’s six e-commerce sites by driving technical, on-page, and content optimization with a clear, data-driven path to growth and conversions.

  • SEO Operations: Lead day-to-day optimization, metadata, internal linking, and on-site content requests to keep brand alignment and performance tight.
  • Strategic Alignment: Build long-term SEO roadmaps with the Senior Marketing Manager and coordinate cross-team requirements to ensure unified search outcomes.

Job Description

Own and optimize Disney’s site-wide organic search program by executing technical, on-page, and content strategies that deliver measurable traffic and conversions across Disney Store sites.

  • Lead day-to-day SEO operations, including technical, on-page, and content optimization.
  • Develop and implement long-term SEO strategies in collaboration with the Senior Marketing Manager.
  • Manage metadata implementation, internal linking improvements, and on-site content optimization requests while maintaining brand consistency.
  • Collaborate with SEO agencies to align on strategic priorities, monitor performance milestones, and brief optimization requests.
  • Coordinate SEO requirements across teams including Site Merchandising, Product Development, and Brand Marketing.
  • Analyze and report on organic traffic, keyword rankings, and conversion performance.
  • Support technical projects such as site migrations, URL structure updates, and schema markup implementation.
  • Monitor emerging trends in AI-driven search experiences and evaluate their impact on site visibility.
  • Collaborate with the Paid Media team to develop a holistic 'One Search' strategy optimizing Organic and Paid Search channels.
  • Prepare and present monthly performance summaries and recommendations to marketing leadership.
  • Proficiency in technical SEO, including site architecture, page speed optimization, and structured data.
  • Hands-on experience with SEO tools (directly with, or similar tools); Google Search Console, SEMrush, Screaming Frog, and Ahrefs.
  • Working knowledge of Adobe Analytics and familiarity with HTML, CSS, and JavaScript fundamentals.
  • Strong analytical skills with a data-driven approach to decision-making.
  • Excellent organizational, planning, and time management skills.
  • Effective communication and relationship-building skills across all levels of the business.
  • Bachelor's Degree in Marketing, Business Analytics, Computer Science, or a related field.
  • Strong background in SEO, preferably within e-commerce.
  • Certifications such as Google Analytics and Google Ads.
  • Experience optimizing websites in multiple languages.
  • Previous Disney experience or familiarity with Disney's global businesses.
  • 25 days annual leave
  • Private medical insurance & dental care
  • Free Park Entry: You will have the opportunity to enter any of our parks with your family and friends for free
  • Disney Discounts: you are entitled to discounts on designated Disney products, resort F&B and ticketing
  • Excellent parental and guardian leave
Disney Store logo

Disney Store

Add your own chapter to our story.At Disney Store, we design and source a premiere assortment of high-quality and unique merchandise that represents the Disney brand. From toys to costumes, and pajamas to snowglobes, Disney Store has offered a premium selection of exclusive product to guests for more than 25 years.The first store opened in Glendale, California in 1987. Since then, we have opened more than 300 Disney Stores across Europe, North America and Japan. Each year, more than 225 million people visit Disney Store, making it an important brand destination for Disney fans around the world.Each of our store locations, along with our expanded assortment at shopDisney.com, offer a magical shopping experience unique to Disney, one of the world's largest and most successful entertainment companies. But where we're going is even more exciting than where we've been. We need your creativity, energy and enthusiasm to help us get there!

Founded in 1987
Orlando, Florida, USA
1.4K employees (98 in marketing)

Traffic Signals

Monthly Visitors
105.3K
Traffic Source Mix
Search
26%
Direct
51.4%
Referral
17.1%
Social
3.6%
Paid
1.6%

Headcount Trend

Current headcount: ~1.4K

Marketing Team

Marketing Team Size
61 (4% of company)

Recent News