Responsibilities

• Own the marketing calendar across all cities — making sure every campaign phase launches on time, every channel is coordinated, and the team knows what's coming and when
• Track progress against key milestones (pre-announce, on-sale, early bird close, event week) and flag risks early
• Be the person who holds everything together when it gets busy — and it does get busy
• Run the full email programme in Brevo — campaigns, automations, segmentation, and list growth
• Execute the database growth strategy: lead magnets, competitions, venue partnerships
• Monitor and act on performance data — open rates, click rates, revenue attribution — and continuously improve
• Plan and run paid campaigns across Meta and Google — retargeting, lookalikes, prospecting
• Own the paid media budget; allocate spend intelligently across cities and campaign phases to maximise ticket sales
• Keep conversion tracking clean and report clearly on what's working
• Track marketing effectiveness across all channels — not just outputs but outcomes (ticket sales, database growth, cost per acquisition)

Requirements

• 4+ years in marketing, with a track record of managing campaigns end-to-end — planning, execution, and results
• Strong operational instincts — you're the person who makes sure things actually happen on time and to brief
• Hands-on experience with paid media on Meta and Google
• Solid experience with email marketing platforms (Brevo, Klaviyo, Mailchimp, or similar)
• Commercial focus — you measure success in ticket sales and revenue, and you know how to optimise towards them
• Clear, direct communicator who can coordinate across a team without creating noise

Nice to have

• Experience in events, hospitality, food & drink, or ticketing
• Familiarity with Fatsoma, Eventbrite, or similar ticketing platforms
• Experience using AI tools to work faster and smarter — we use them actively and you'll benefit from doing the same
• Some experience managing or coordinating a small team