Responsibilities

• Own and deliver the C&I solar demand generation strategy end-to-end
• Manage demand generation channels, campaign execution and performance evaluation
• Develop and deliver marketing strategies for commercial solar retrofit and new-build projects
• Plan and execute integrated, multi-channel campaigns aligned to long sales cycles
• Work closely with sales teams (Photon Energy / EG Solar) to align targeting and messaging
• Translate technical solar propositions into compelling commercial messaging
• Develop sales enablement content to support the C&I buyer journey
• Position the commercial solar brand consistently across the market
• Deliver campaigns end-to-end (brief, build, launch, optimise)
• Track performance, attribution and pipeline conversion with marketing teams