Responsibilities

• Ventures Trade Media: Ensure Penguin Ventures and its licensing programme maintains a strategic consistent profile across the licensing trade.
• Develop and deliver a strategic programme of trade announcements/stories that reflect wider licensing activity.
• Write press releases, quotes and messaging; manage feedback/approvals with the wider PRH comms team.
• Drive awareness of brand activity to support partner retention and new business development.
• Secure profile opportunities for Ventures execs at key industry moments.
• Build and maintain relationships with trade press, show organisers and awards stakeholders.
• Trade shows (BLE, Licensing Expo): lead comms planning and delivery (advance editorial, show dailies, photography, stand activity/costume characters, coverage collation).
• Awards shows/sponsorships: support messaging and comms within sponsorship packages.
• Own the Ad-Ventures licensee newsletter, coordinating inputs from Ventures/brand teams to deliver engaging partner updates.
• Review ad hoc opportunities from trade press/global agents and assess fit against overall comms strategy.
• Licensing Awards: Manage industry awards submissions end-to-end: identify entries with the team, coordinate licensee input, produce copy and imagery, manage timelines, approvals and final submissions.

Requirements

• Strong experience in trade PR, communications or marketing within licensing and/or consumer products, with a clear understanding of key industry media and stakeholders.
• Proven ability to develop and deliver strategic, year-round communications plans aligned to commercial and brand objectives.
• Excellent copywriting and editing skills, including creating press releases, award submissions and marketing copy, and managing approvals.
• Demonstrable experience managing multiple stakeholders (internal teams, licensees, agencies and media partners) and navigating complex approval processes.
• Solid understanding of licensing, brand partnerships and/or experiential marketing, and how trade communications supports commercial growth.
• Qualities: Strategic thinker who can connect day-to-day comms activity to broader business and brand goals.
• Proactive and opportunity-led, with strong judgement on which trade/PR moments to pursue and how to maximise them.
• Confident relationship builder, able to work effectively with senior stakeholders and external partners.
• Creative and solutions-oriented, bringing fresh ideas to trade comms, events and campaigns.
• Highly organised and resilient, comfortable managing multiple priorities, deadlines and ad hoc requests in a fast-paced environment.

Benefits

• bonus and benefits

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