Senior Field Marketing Manager

East Riding of Yorkshire, UK (On-site)

$131K/yr – $176K/yrSenior Level7+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the Federal field marketing program with an ABM-first, pipeline-focused mandate, translating federal priorities into campaigns that move buying groups through the funnel while maintaining tight alignment with Federal Sales.

  • ABM for Tier 1 Federal Civilian/DoD/IC accounts driving pipeline and qualified meetings
  • Federal events, briefings, roundtables, and partner activations designed for buyer engagement and funnel progression
  • Sales alignment on account coverage, priorities, and pipeline gaps

Job Description

Own the Federal field marketing program: ABM strategy, events, and partner activations that move government buying groups through the funnel while ensuring tight sales alignment to drive pipeline and meetings.

  • Growth/ABM: Build and execute account-based marketing programs for Tier 1 Federal Civilian, DoD, and IC accounts that generate qualified meetings and pipeline coverage.
  • Engagement programs: Lead Federal-focused events, briefings, roundtables, and partner activations designed for buyer engagement and pipeline progression.
  • Sales alignment: Partner tightly with Federal Sales to ensure 100% account coverage, priorities, and pipeline gaps.
  • Translate priorities: Turn Federal mission priorities into targeted campaigns that move buying groups through the funnel.
  • Performance metrics: Own pipeline sourced and influenced, meeting-to-opportunity conversion, buying group penetration, and velocity from engagement to pipeline stages.
  • Product Marketing collaboration: Collaborate with Product Marketing to execute Federal launch and solution campaigns tied to field demand.
  • Accountability & scale: Drive velocity and consistency across field programs to maintain momentum and measurable outcomes.
  • Stakeholder communication: Translate complex Federal capability into operational impact for diverse buyer audiences.
  • Program governance: Maintain rigorous measurement and reporting to optimize ROI and demonstrate impact.

Benefits: Equity and additional benefits will also be awarded.

Job Board

İş axtaran və İşçi axtaranlar üçün yaradılmış sayt.

2 employees

Headcount Trend

Current headcount: ~2