Senior Digital Marketing Analyst

London, UK (Hybrid)

Salary Not AvailableSenior Level2+ years expFull time

Posted 3 weeks ago

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Job Summary

Own multi channel campaign execution and optimization with end to end ownership of planning, setup, QA, and reporting for client accounts.

  • Campaign execution and QA across platforms to drive forecasted performance.
  • Planning, testing ideas, and weekly performance insights for clients.
  • Team coaching and client-facing touchpoints to align on actions and outcomes.

Job Description

Responsibilities

  • Manage and own campaigns across all multiple channels and platforms, optimising tactics and strategies to produce the best possible performance
  • Create media plans which demonstrate knowledge of your client account(s) and provide new testing ideas for further opportunities
  • Manage all operational work to launch a campaign from planning to set up to reporting
  • Own campaign execution & QA within the buying platforms, proactively troubleshooting issues as they arise
  • Optimise campaign performance against forecasts, driving results for continued improvement and providing new ideas and solutions
  • Produce weekly client reports with a summary and insights of campaign performance and learnings, explaining actions you've taken and the impact on the campaign
  • Manage day to day contact with clients (calls and/or face-to-face) to ensure campaign planning and management is in-line with client expectations, providing feedback and data driven recommendations on how to achieve the best performance
  • Own the performance part of weekly calls, providing additional detail and background when needed
  • Train and coach Analysts to develop and grow within the team
  • Deputise for the Manager when needed and support with the training of more junior members of the team

Requirements

  • 1-2+ years of hands-on in platform experience, specifically in either paid search or paid social, with additional experience across programmatic display or video being a plus.
  • A proven passion for digital media/advertising & technology

Benefits

  • 25 days annual leave, increasing to 28 days after 3 years. Option to buy additional annual leave allowance up to 30 per year
  • Healthcare cash plan
  • Monthly Wellness Allowance
  • Ride to work cycle scheme
  • Season ticket loan scheme
  • ‘Work from Anywhere’ (WFA) for up to 4 weeks per year
  • Hybrid working 3 days onsite and 2 days remote per week
  • Flexible working with start and finish times between 8am-10am, and 4.30pm-6.30pm
  • Company pension contributions
  • Enhanced parental leave policies
Kepler logo

Kepler

We’re on a mission to demystify the digital universe.Honored as Digiday's "Most Innovative Media Agency," Kepler Group fuses advanced data analytics with human insight and world-class creativity. And with our proprietary KipTM technology, we turn complex data into action that resonates with audiences and propels global brands into the future.

Founded in 2012
New York, New York, USA
811 employees (164 in marketing)

Traffic Signals

Monthly Visitors
33.4K
Monthly Google Ads Budget
$12
Traffic Source Mix
Search
39.3%
Direct
49.3%
Referral
5.8%
Social
4.4%
Paid
1.1%

Headcount Trend

Current headcount: ~811

Marketing Team

Marketing Team Size
150 (18% of company)
Median Career Experience
8 years
Median Tenure
4.4 years
Marketing Roles Posted (Last 30 Days)
2

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