Senior Customer Marketing Manager - eCommerce

London, UK (Hybrid)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own a regional eCommerce engine across EMEA, turning brand priorities into retailer-grade activations, while driving Amazon-enabled growth and data-driven ROI.

  • Growth & Retail Activation: lead EU Amazon activations with KPIs and retailer-ready campaigns that drive growth.
  • Digital Shelf & Content Excellence: optimise onsite content, SEO, visibility, and conversion across partners.
  • Data-driven ROI & Leadership: use shopper insights and analytics to improve campaigns and ROI, manage budgets, and guide a direct report with cross-functional impact.

Job Description

Own the EMEA eCommerce marketing plan, turning brand priorities into high-impact activation across key online retailers.

  • Growth & Retail Activation: lead EU Amazon activations with KPIs and retailer-ready campaigns that drive growth.
  • Digital Shelf & Content Excellence: optimise onsite content, SEO, visibility, and conversion across partners.
  • Data-driven ROI & Leadership: use shopper insights and analytics to improve campaigns and ROI, manage budgets, and guide a direct report with cross-functional impact.
Hasbro logo

Hasbro

3.4 Glassdoor

Hasbro is a leading games, IP and toy company whose mission is to create joy and community through the magic of play. With over 164 years of expertise, Hasbro delivers groundbreaking play experiences and reaches over 500 million kids, families and fans around the world, through physical and digital games, video games, toys, licensed consumer products, location-based entertainment, film, TV and more. Through its franchise-first approach, Hasbro unlocks value from both new and legacy IP, including MAGIC: THE GATHERING, DUNGEONS & DRAGONS, MONOPOLY, HASBRO GAMES, NERF, TRANSFORMERS, PLAY-DOH and PEPPA PIG, as well as premier partner brands. Powered by its portfolio of thousands of iconic marks and a diversified network of partners and subsidiary studios, Hasbro brings fans together wherever they are, from tabletop to screen. For more than a decade, Hasbro has been consistently recognized for its corporate citizenship, including being named one of the 100 Best Corporate Citizens by 3BL Media, a 2025 JUST Capital Industry Leader, one of the 50 Most Community-Minded Companies in the U.S. by the Civic 50, and a Brand that Matters by Fast Company. For more information, visit https://corporate.hasbro.com.

Founded in 1923
Pawtucket, Rhode Island, USA
8K employees (2,353 in marketing)
54% recommend to a friend
36% CEO approval

Traffic Signals

Monthly Visitors
1.5M
Traffic Source Mix
Search
53.1%
Direct
33.1%
Referral
7.4%
Social
5.5%
Paid
0.8%

Headcount Trend

Current headcount: ~8K

Marketing Team

Marketing Team Size
1,247 (16% of company)
Median Career Experience
24 years
Median Tenure
9.3 years
Marketing Roles Posted (Last 30 Days)
13

Funding

Total Funding
$500M
Last Raise
$500M
Post IPO Debt, 2 years ago

Funding History

  • May 2024
    Post IPO Debt • $500M

Recent News