Senior Brand Manager Dairylea (Maternity Cover 12 months FTC)

UK (Unknown)

Salary Not AvailableSenior Level2+ years expTemporary

Posted 2 weeks ago

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Job Summary

Own the brand growth narrative and lead transformative portfolio work to recover share and align with future strategy.

  • Brand and comms ownership: drive a compelling narrative across cross functional teams to win senior support.
  • Portfolio transformation: simplify and futureproof the brand through product and portfolio changes.
  • Team leadership and stakeholder influence: manage a small team and pitch directly to senior leaders for short term delivery and long term bets.

Job Description

Responsibilities

  • Refine and lead the implementationof the brand growth strategy,developing a clear and compelling narrative that aims to unlock future investment andultimately aimsto recoverbrand performance.
  • Develop and begin the implementation of portfolio/product transformation that aims to simplify and futureproof the brand.
  • Manage a complex business to ensure its continued success including developing future innovation & PPA plans with your team that will ensurecategory growth delivered to recover share.
  • Lead the cross-agency team to build on ourexisting comms assets whilst shaping future commsplanstosupportrepositioningtheDairyleabrandin line with futurestrategy.
  • Effectively manage theteam to deliverthe short-termwhilst balancing the development and implementation of future strategy.
  • You will alsobe requiredto lead, engage & develop your direct team – to drive marketing excellence and business performance.
  • Team size: 2 Direct reports (BMandGraduate/Apprentice).

Requirements

  • Someone who is willing to contribute to our Team feeling of belonging.TheMealscategoryis a smallerteamwithinMdlzbut has aclose-knitrelationship with cross functional peers. A family feelwith lots of opportunity to learn from other functions.
  • Proven agility and growth mindset;this role requires you to challenge the status quo andlean into problem solving. Success will not come from doing thingstheywaythey’vealways been done. Bold, brave thinkingis essential.
  • Proventrack recordof inspiring others and delivering through others (incldirect reports); success is reliant on cross-functional collaboration, building resilience and keeping teams motivated and energised.
  • Ability to manage & influence senior stakeholders– with no Marketing Manager role in meals, the opportunity is to lead the narrative, pitching directly to senior leaders with the support and guidance of the Marketing Director.
  • Proven commercial acumen in complex environments;high levelof innovation experience and portfolio management.
  • Excellent communication,storytellingand presentation skills; building a compelling narrative and adapting this depending on the audience will be critical to unlocksenior support and investment.
  • Proven experience in buildingstrategy; ideally with a balance of short-term / long-term.
  • E2E Management.
  • Equity experienceis a bonus.

Preferred

  • Equity experience is a bonus.
Mondelēz International logo

Mondelēz International

LUV Infinity Group is an exciting UK based umbrella company for a multitude of brands, ranging from nightclubs, bars to restaurants all over the United KingdomLUV Infinity Group has a firm Impression on the UK Nightlife and hospitality industry with our venues bringing thousands of smiles to customers faces every day since 2009; and we only continue to expand and grow today.We pride ourselves on thinking outside of the box, being innovative within our ideas & providing the best quality product across each and every diverse brand that we have created.Focusing at the heart of our business, our people; we believe a successful business begins with the people who operate it & we continually reinvent the wheel when it comes to what makes us good employers – this is what drives us.

Founded in 2009
Bristol, England, GBR
31 employees (4 in marketing)

Traffic Signals

Monthly Visitors
425M
Monthly Google Ads Budget
$18.2M
Traffic Source Mix
Search
39.5%
Direct
31.4%
Referral
5.8%
Social
4%
Paid
5.7%

Headcount Trend

Current headcount: ~31

Marketing Team

Marketing Team Size
3 (10% of company)
Marketing Roles Posted (Last 30 Days)
670