Retention Marketing Manager

London, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the retention strategy and cross-brand lifecycle execution, leading a data-driven approach to reduce churn and grow recurring revenue.

  • Strategy & Leadership: Own and evolve the customer retention strategy across lifecycle stages.
  • Team Leadership: Lead, coach, and develop a team of Retention Marketing Executives.
  • Campaign Delivery: Oversee planning and execution of personalised lifecycle campaigns across touchpoints.

Job Description

Own the retention strategy and cross-brand lifecycle execution, leading a data-driven approach to reduce churn and grow recurring revenue.

  • Strategy & Leadership: Own and evolve the customer retention strategy across lifecycle stages.
  • Team Leadership: Lead, coach, and develop a team of Retention Marketing Executives.
  • Campaign Delivery: Oversee planning and execution of personalised lifecycle campaigns across touchpoints.
Hearst UK logo

Hearst UK

Hearst UK is home to some of the world’s most iconic and best-loved brands, including Good Housekeeping, ELLE, Esquire, Harper’s Bazaar, Country Living, Cosmopolitan, Men’s Health and Women’s Health.Our trusted brands, experts and content bring people together, creating powerful audiences of millions through magazines, podcasts, video series and experiences.At the heart of Hearst UK is a growing membership ecosystem. From top-tier through to digital-only propositions, our memberships to date include Good Housekeeping VIP, ELLE COLLECTIVE, Club Cosmo, Bazaar Privé, Men’s Health Squad, Women’s Health Collective, Runner’s World Club and our creative ‘makers’ community, Made Club.With a focus on creativity, trust and innovation, Hearst UK’s diversified commercial offering spans brand partnerships, licensing, commerce and experiential, connecting brands with engaged communities. The Good Housekeeping Institute, Britain’s consumer champion for over 100 years, drives Good Housekeeping’s coveted Tried & Tested accreditation, testing more than 3,300 products in 2025.

Founded in 1922
London, England, GBR
659 employees (338 in marketing)

Traffic Signals

Monthly Visitors
55K
Traffic Source Mix
Search
44.7%
Direct
41.5%
Referral
7.7%
Social
4.2%
Paid
1.5%

Headcount Trend

Current headcount: ~659

Marketing Team

Marketing Team Size
245 (37% of company)
Marketing Roles Posted (Last 30 Days)
2

Recent News