Reddit Community Manager at Halfords | Worcestershire, UK

Halfords

Reddit Community Manager

Worcestershire, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 5 weeks ago

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Job Summary

Own Reddit strategy and governance, turning authentic engagement into growth and coordinating with SEO, social, PR, and product teams.

Strategic ownership: define benchmarks, success measures and long-term growth on Reddit.
Content & community: create native content and nurture moderator/influencer relationships to drive trust.
Cross-channel leverage: feed insights into organic/paid strategies and inform product/marketing decisions.

Job Description

Responsibilities

Actively engage in core subreddits, building trust and authority by offering genuine value, answering questions, and sharing expertise never pushing a hard sell
You’ll shape and own Halfords Reddit strategy from the ground up, defining benchmarks, success measures and long‑term growth plans
Create Reddit‑native content such as long‑form guides and visual assets tailored to the tone and aesthetic of each community, aligned with brand content pillars
Partner with SEO to optimise post titles and content for discoverability in search
Use social listening tools to monitor brand mentions, sentiment and wider industry conversations
Collaborate with the Social Media team to feed Reddit insights into broader organic and paid strategies, identifying opportunities to repurpose themes across channels while maintaining consistent tone of voice
Work closely with PR and brand teams to identify, manage and mitigate potential crises
Build relationships with moderators and influential community members active in Halfords‑relevant threads
Lead “Reddit‑first” initiatives such as AMAs (Ask Me Anythings), Megathreads and coordinated product launches
Share community insights with product and marketing teams to help shape future offerings

Halfords

3.5 Glassdoor

We are Halfords.And we think journeys are important. Every single one of them.Long ones, short ones, adventurous ones, everyday ones.For 130 years, we’ve been making journeys better with our unrivalled expertise, services and an unbeatable range of motoring and cycling products.- We have over 12,000 people wowing our customers with product knowledge and services.- You’re never further than 20 minutes away from one of our 393 stores in the UK and Republic of Ireland.- 2000 technicians service and repair over 1 million vehicles annually, keeping them on the road.- We have over 600 garages with the latest equipment to MOT, repair and service your car to dealership quality at more affordable garage prices.So, we’re here to get you ready. Ready for anything life throws at you and for anything you decide to throw back. We don’t know what you’ll encounter, but there’s nothing on your journey that we can’t help you handle.Come and join us!

Redditch, England, GBR

6.2K employees (107 in marketing)

www.halfords.com

62% recommend to a friend

39% CEO approval