Responsibilities

• Respond to journalist requests swiftly and effectively, underpinned by PR and reputational risk awareness.
• Generate proactive media coverage for campaigns, writing news stories that convey key messages to journalists and the wider public.
• Collaborate with centre-based Media Coordinators and Centre Managers to share positive stories about dogs in their centres.
• Work closely with the Public Affairs team on campaigns, providing PR expertise and support to initiatives such as ending greyhound racing and improving rights for pet-owning renters.

Requirements

• A good amount of PR experience.
• Excellent communication skills, specifically the ability to write compelling stories and brief senior stakeholders.
• Be proactive, creative, and actively seek opportunities to share good-news stories that celebrate the work we do.
• Be organised and a strong multi-tasker, as this role involves longer-term projects as well as reactive work.
• Passionate about dogs and the work we do.