Programmatic Lead, Media Management and Delivery at WPP Media | London, UK

WPP Media

Programmatic Lead, Media Management and Delivery

London, UK (On-site)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the global programmatic agenda, aligning local market nuances with a unified operating model to drive consistent, high-performance activation across markets.

Growth Infrastructure: unify programmatic setups and governance to enable scalable, cross-market activation.
Governance & Measurement: codify best practices in account structure, taxonomy, activation hygiene, and data-informed decisioning.
Global Collaboration & Client Leadership: lead investment governance, cross-market learning, and multi-market activation teams for durable growth.

Job Description

Responsibilities and how this role operates across markets

Growth Infrastructure: unifying local programmatic setups into a global operating structure to drive consistency with local nuance.
Governance & Measurement: establishing best practices in account structuring, campaign taxonomy, activation hygiene, and marketing-science informed decisioning with QA processes.
Global Collaboration & Client Leadership: leading client and Investment governance, cross-market learning rituals, and multi-market activation teams to sustain growth and accountability.

Requirements

Substantial success leading the global programmatic agenda for major brands across multiple markets.
Deep expertise in account structuring, campaign setup, and optimisation across major DSPs (DV360, The Trade Desk, Amazon DSP, Yahoo, others).
Proven ability to roll out governance frameworks, playbooks, and QA processes across distributed multi-market teams.

Preferred

Benefits

WPP Media

Media is changing. So are we. We are WPP's global media collective, built for the AI era.We bring the best platform, people, and partners together to create innovative solutions that deliver unparalleled growth for brands - in every market, every day.

30K employees (6,827 in marketing)

WPPmedia.com