PPC Specialist

Glasgow, UK (Hybrid)

Salary Not AvailableMid LevelFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimise a high-budget paid search and programmatic growth engine, turning performance data into scalable ROAS improvements across Search, Shopping, YouTube, and Display.

  • Own campaign structure, bidding, audience targeting, and product feed optimization to improve key metrics.
  • Drive testing, attribution insights, and customer journey data to identify opportunities and uplift revenue.
  • Collaborate with designers, developers, and platform partners to improve tracking, creative effectiveness, and beta opportunities.

Job Description

Responsibilities

  • Own the day-to-day management and optimisation of high-budget PPC campaigns across Google Ads and programmatic platforms
  • Drive growth across Search, Shopping, YouTube and Display activity through continuous testing and optimisation
  • Monitor and improve key performance metrics including ROAS, CPA, conversion rate and revenue contribution
  • Build, analyse and optimise campaign structures, bidding strategies, audience targeting and product feeds
  • Identify opportunities through performance analysis, attribution insights and customer journey data
  • Execute A/B testing across creatives and landing pages
  • Work closely with designers and developers to improve conversion performance and tracking accuracy
  • Collaborate with Google strategic partners and platform representatives to implement best practices and beta opportunities
  • Produce clear performance reporting and actionable commercial insights for stakeholders
  • Support the evolution of tracking, tagging and attribution across the paid media ecosystem

Requirements

  • Proven hands-on PPC experience managing substantial Google Ads budgets in-house or agency-side
  • Expert-level understanding across:
  • Google Search Ads
  • Google Merchant Centre
  • Performance Max
  • Shopping feeds
  • YouTube ads
  • Display/Programmatic platforms
  • Working knowledge of Google Analytics, Google Tag Manager and business intelligence tools
  • Commercial-mindedness, and the desire to deliver high value to the business
  • Exceptional attention to detail and the ability to produce consistent, high-quality results and outcomes
  • Strong self-organisation, budgeting and time management
  • Willingness to share knowledge and discuss tactics and approaches
  • Enthusiasm for the latest trends in search and paid advertising

Benefits

  • 33 days’ holiday allowance with room to grow
  • Generous retail discounts
  • Private healthcare
  • Simplyhealth – all employees have access to a GP 24/7 and can claim money back on medical and dental treatments
  • Pension scheme
  • Maternity and paternity packages
  • Opportunities for training and progression
Arnold Clark logo

Arnold Clark

Founded in 1954, Arnold Clark is the UK’s largest independent, family-run car retailer. The company started with a single-car showroom on Glasgow’s Park Road, given flight by its founder’s simple philosophy: to offer genuine value for money and customer service of the highest level. Since then, the Arnold Clark Group has continued to grow with over 200 branches in the UK – selling over 200,000 cars a year in locations stretching from Elgin to Southampton. But while Arnold Clark is a name that’s synonymous with vehicle sales, there’s much more to the business than you see on the showroom floor. There’s also a vehicle rental and fleet management operation, training group and vehicle auction division. The Group offers everything that a customer might need for the onward journey, with parts and servicing departments, an accident repairs division, EV charging solutions and insurance services.

Founded in 1954
Glasgow, Scotland, GBR
5.1K employees (101 in marketing)

Traffic Signals

Monthly Visitors
3.5M
Monthly Google Ads Budget
$200.6K
Traffic Source Mix
Search
62.1%
Direct
32%
Referral
4.5%
Social
0.8%
Paid
0.5%

Headcount Trend

Current headcount: ~5.1K