Car Planet

PPC & Performance Marketing Manager

Enfield, UK (On-site)

£40K/yr – £50K/yrMid Level5+ years expFull time

Posted 7 weeks ago

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Job Summary

Own and optimize PPC across Car Planet, Cardaddys and future B2B platforms while coordinating with developers, commercial teams and senior leaders to turn spend into growth.

  • Channel ownership: Google Ads across core brands with clear budget discipline and ROAS signals.
  • Cross-functional execution: align campaigns with product, sales and finance to unlock growth opportunities.

Job Description

Responsibilities

  • Manage and optimise Google Ads campaigns across Car Planet, Cardaddys and our future B2B software platforms
  • Drive vehicle sales, vehicle buying leads, finance applications and SaaS enquiries
  • Analyse campaign performance and identify growth opportunities
  • Work closely with our in house developers, commercial teams and senior management
  • Support Meta, Snapchat and other paid media channels where appropriate

Requirements

  • 5+ years hands-on Google Ads experience
  • Proven experience managing significant PPC budgets
  • Strong analytical and commercial mindset
  • UK market experience essential

Preferred

  • Automotive industry experience
  • Car finance brokerage experience
  • Experience managing £100k+ monthly ad budgets
  • Meta Ads experience
  • B2B lead generation experience

Car Planet

Car Planet is an automotive company based out of 916 Preston Ave, Charlottesville, Virginia, United States.

Founded in 2014
Charlottesville, Virginia, USA
16 employees (1 in marketing)

Headcount Trend

Current headcount: ~16

Marketing Team

Marketing Team Size
1 (6% of company)