PPC Manager (Shopping)

Cambridge, Cambridgeshire, UK (Hybrid)

£49K/yr – £53K/yrMid Level3+ years expFull time

Posted 5 weeks ago

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Job Summary

Own paid media campaigns within Genie Shopping rules, drive systematic testing and cross-functional collaboration to unlock growth across large accounts.

  • Growth & Testing: Run structured tests and document results to steer future decisions.
  • Cross-Functional Ownership: Partner with paid media, product, and partnerships teams to scale campaigns and surface opportunities.
  • Governance & Reporting: Monitor performance, maintain account health, and present key metrics to stakeholders.

Job Description

Responsibilities

  • Day-to-day management and optimisation of paid media campaigns, operating within Genie Shopping’s defined frameworks and guardrails
  • Systematically implement new features and processes across accounts as they are introduced
  • Monitor campaign performance, addressing fluctuations and maintaining account health as per Genie Shopping best practice
  • Execute tests within the agreed testing framework, ensuring results are documented and fed back clearly to inform future decisions
  • Work with wider paid media and product teams to devise systematic solutions for challenges and opportunities
  • Contribute insights and feedback to support the development of GSN’s paid media strategy and roadmap, primarily through structured testing and real-world learnings
  • Continuously explore new opportunities, features, and channels within the performance shopping landscape
  • Take ownership of assigned projects, ensuring consistent progress and decision prioritisation
  • Collaborate with partnerships and product teams to ensure seamless campaign execution
  • Work closely with the partnerships team using data and expertise to identify opportunities for account growth

Requirements

  • Typically 3+ years’ experience in PPC, with strong depth in Shopping Ads
  • Experience owning operations or delivering quality across large account portfolios
  • Proven ability to prioritise effectively in complex, high-volume environments
  • Strong understanding of when to intervene vs when to let systems run
  • Comfortable working within existing frameworks and improving them pragmatically
  • Ability to oversee performance without relying on constant hands-on optimisation
  • Clear, structured communicator with both technical and non-technical stakeholders
  • Strong analytical skills with the ability to interpret data and provide actionable insights
  • An expert in using Google and Microsoft Ads, Google Analytics, and other relevant tools
  • Understanding of product feed structures and experience with optimising and enriching the data within them

Preferred

  • Experience in affiliate or CPA-based models with limited tracking signals
  • Exposure to environments where scale, consistency, and risk management matter more than bespoke optimisation
  • Background in e-commerce, marketplaces, or performance-led retail environments

Benefits

  • Remote Working Allowance - We pay all Genies £126 per month WFH allowance
  • Flexible Working - We provide flexibility in working options and work in a distributed team model
  • 25 Days Annual Leave + Bank Holidays + Birthday Leave
  • Enhanced Absence and Family Leave Policies
  • Workplace Pension - Your 4% employee contribution is matched by Genie via salary exchange
  • Employee Referral Scheme - A bonus payment if we hire someone you recommend
  • Electric Car Scheme - Allows you to lease an electric car through salary exchange, giving savings on Tax and NI
  • Cycle to Work Scheme - The Cycle2Work Scheme allows you to buy a new bike for commuting to work, spreading the cost over 12 months via salary exchange
  • Genie Academy - Our in-house training helps develop talented people into world-class digital marketers. Courses cover all aspects of the business
  • Quarterly Social Events - We all get an afternoon off each quarter to attend a staff social. Events range from bowling and punting to cocktail making and quizzes
  • Access to Spill - Professional therapist sessions
  • Wellness Activities - Workshops and support sessions cover everything from crafting, exercise, posture and staying fit in the workplace through to managing both stress and financial wellbeing
  • Wellbeing Perks - Paid eye tests, contribution towards glasses for DSE use and a yearly flu jab reimbursement
  • Genieversaries - Work anniversary awards give gratitude to Genies for their dedication and commitment to the business
Genie Shopping logo

Genie Shopping

Genie Shopping is an award winning Google CSS Partner helping leading retailers by driving additional, incremental sales to retailers.Using our teams combined expertise and knowledge of shopping services and award winning in-house technology, we track online behaviours and deliver leads and sales to retailers on a CPA (cost per action) basis, meaning the retailer only pays us when they make a sale. We operate across the whole of the UK and Europe and already work with some of the biggest names in online retail, including eBay, AO.com, Dell, Wayfair, Boohoo and Currys PC World, to name just a few, delivering almost 2 billion ad impressions per month.Genie Shopping has been at the forefront of Shopping Ads development since the platform was first opened to comparison shopping partners in 2017. One of our CSS sites, Crowdstorm, was one of the first whitelisted as ‘Google approved’ and we’ve been a Google CSS Partner ever since.In 2020, we were awarded the status of Google Premium Partner.At the heart of what we do is our dedication to enabling retailers, both big and small, to better reach the world of customers that exist beyond their current platforms, whilst concurrently helping consumers easily find the products they want when shopping online.As a retailer, affiliate network or agency, by working alongside Genie Shopping, you’ll benefit from our unique bidding software, our tech-savvy and engaged team, our first-class technology and our outstanding culture that has helped us become an award-winning CSS partner.

Cambridge, England, GBR
22 employees (2 in marketing)

Traffic Signals

Monthly Visitors
216K
Traffic Source Mix
Search
84.4%
Direct
9.7%
Referral
2.1%
Social
0.5%
Paid
1.6%

Headcount Trend

Current headcount: ~22

Marketing Team

Marketing Team Size
2 (9% of company)
Marketing Roles Posted (Last 30 Days)
2