Responsibilities

• Performance Marketing & Paid Media
• Assist in the planning, execution, and optimisation of paid marketing campaigns across Google Ads, Meta, TikTok, and other relevant platforms
• Support customer acquisition, online sales growth, and conversion optimisation through performance-focused campaigns
• Monitor campaign performance daily and identify opportunities for optimisation and scaling
• Support budget pacing, bid adjustments, and audience targeting improvements to maximise campaign performance and efficiency
• Assist with implementing automation tools and bid strategies across paid media platforms
• Stay up to date with platform updates, digital trends, competitor activity, and emerging opportunities within the performance marketing landscape
• Reporting & Analysis
• Monitor campaign data and support the creation of weekly and monthly performance reports
• Analyse campaign performance, customer behaviour, and channel effectiveness to identify optimisation opportunities
• Track key performance metrics including ROAS, CPA, CTR, conversion rate, and customer acquisition costs
• Support in-depth analysis of campaigns and contribute actionable insights to improve future performance
• Creative Testing & Campaign Optimisation
• Assist with A/B testing across ad creatives, copy, audiences, landing pages, and campaign structures
• Work closely with the Design and Social teams to develop and optimise high-performing paid content
• Contribute ideas for improving ad performance, engagement, and conversion rates across digital channels
• Support campaign planning around launches, promotions, retail activations, and seasonal trading periods
• Provide general support across wider marketing and growth initiatives where needed

Requirements

• Experience in digital marketing, paid media, or performance marketing
• Strong analytical and problem-solving skills with a data-driven approach
• Excellent attention to detail and organisational skills
• Interest in e-commerce, digital marketing trends, and customer behaviour
• Confident managing multiple campaigns and deadlines simultaneously
• Strong communication and teamwork skills
• Proactive, adaptable, and comfortable working in a fast-paced environment

Nice to have

• Passion for beauty, skincare, and K-Beauty is a plus

Benefits

• 20% employee discount across our online and offline stores
• Holiday allowance of 28 days pro rata
• Comfy and casual dress code
• Company Pension Scheme
• Opportunity for professional growth and development