Responsibilities

• Own paid acquisition across Meta, Google, TikTok, and YouTube, against clear CAC and ROAS targets
• Build and optimise full funnels, from ad creative and landing pages through to signup and activation
• Test audiences, creative, and offers, then scale what works and cut what does not
• Track the full picture from click to customer to retained revenue, and report on it weekly
• Turn winning funnels into repeatable playbooks our coaches can run to grow their own businesses.

Requirements

• 3+ years running paid acquisition with real budget responsibility and numbers you can talk through
• Hands-on across at least two of Meta, Google, TikTok, and YouTube ads
• Strong grip on the full funnel, attribution, and conversion, not just the ad platform
• Confident pulling and acting on your own data, and briefing creative that converts
• A self-starter who can own a number and move fast
• Real interest in the creator economy and coaching. Experience marketing to coaches or creators is a plus.

Preferred

• Experience marketing to coaches or creators is a plus.