Performance Marketing Manager

Greater London, Kensington and Chelsea, UK (Hybrid)

£40K/mo – £45K/moIntern/New Grad3+ years expFull time

Posted 10 days ago

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Job Description

Responsibilities

  • Deliver and optimise campaigns: Build, launch and optimise paid-media campaigns across Meta and TikTok, while supporting Google Ads and YouTube as your experience develops
  • Manage performance: Help manage and pace a seven-figure annual paid-media budget, monitoring revenue, acquisition costs and efficiency, and making informed adjustments in line with forecasts and commercial goals
  • Develop performance creative: Analyse ad-level results, identify winning hooks and formats, and turn customer insights into creative concepts, briefs and test plans
  • Support full-funnel growth: Contribute to prospecting, remarketing, product launches and international growth activity
  • Report and recommend: Produce clear performance reporting and translate data into practical recommendations for future campaigns
  • Collaborate across teams: Work closely with Creative, Social, Partnerships and Ecom to deliver campaigns that support both brand and commercial objectives
  • Help build the function: Support the transition to an in-house performance marketing model, contribute to new processes and gradually take on greater ownership as the team develops
  • Understand SunGod’s triple bottom line of people, planet and profit, and reflect these principles in your work

Requirements

  • Around three or more years of relevant paid-media experience, either in-house or agency-side
  • Strong hands-on experience building, launching and optimising campaigns in Meta Ads Manager
  • Experience interpreting performance data and making informed optimisation decisions
  • A good understanding of commercial KPIs, budgets and full-funnel marketing
  • A strong interest in creative, customer behaviour and performance-led content
  • Experience contributing to creative briefs, testing plans or campaign concepts
  • A proactive and organised working style, with strong attention to detail
  • Good communication and cross-functional collaboration skills
  • The confidence to manage day-to-day activity independently while knowing when to ask for support
  • A desire to learn, take on greater responsibility and develop into broader channel and people management

Preferred

  • TikTok Ads, Google Ads or YouTube experience
  • Ecom or DTC experience
  • Experience working with creators, UGC or paid-partnership content
  • Basic video-editing skills using Edits, CapCut, Canva or similar tools
  • Familiarity with Shopify, GA4 or performance-reporting platforms

Benefits

  • Flexible working hours and hybrid working, with the opportunity to work from anywhere for three weeks per year
  • 30 days’ holiday plus bank holidays
  • Annual performance-based reviews and bonus scheme
  • Professional training, life-skills and development budget
  • Free mental-health support with unlimited access to Spill therapy
  • Cycle to Work scheme and annual bike servicing
  • HealthShield Cash Plan
  • Monthly financial-health benefit
  • 16 hours of fully paid volunteering annually
  • Charitable donation matching
SunGod logo

SunGod

4.8 Glassdoor

Performance Sunglasses and Goggles for Bike, Run, Snow & Everyday. Certified B CorpTM. #seebetter

Founded in 2013
London Colney, England, GBR
56 employees (12 in marketing)
91% recommend to a friend

Recent Ads

Traffic Signals

Monthly Visitors
236.1K
Monthly Google Ads Budget
$5.3K
Traffic Source Mix
Search
44.8%
Direct
44.9%
Referral
5.8%
Social
3.4%
Paid
1%

Headcount Trend

Current headcount: ~56

Marketing Team

Marketing Team Size
9 (16% of company)
Marketing Roles Posted (Last 30 Days)
1

Funding

Total Funding
$9.6M
Last Raise
$4.1M
Equity Crowdfunding, 2 years ago

Funding History

  • Oct 2024
    Equity Crowdfunding • $4.1M
  • Nov 2022
    Equity Crowdfunding • $3.5M
  • Nov 2020
    Equity Crowdfunding • $2M

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