Responsibilities

• Own and scale paid social campaigns, primarily across Meta, with expansion into new platforms over time
• Build, launch and optimise campaigns at pace, with a strong focus on execution
• Manage budgets to deliver against CPA and revenue targets
• Lead structured testing across audiences, creative and campaign setups
• Track and optimise performance across key metrics (CPA, CTR, CPC, conversion rate)
• Quickly identify winning ads and scale them, while cutting underperformance
• Turn data into clear, actionable improvements
• Maintain clear, concise reporting for stakeholders
• Work closely with Creative teams to deliver a consistent flow of assets
• Partner with agencies and platform reps to stay ahead of best practice

Requirements

• Proven experience managing paid social campaigns, especially Meta
• Strong track record of building and launching ads at volume
• Experience working with creative, including UGC or influencer content
• Familiarity with tools like Smartly.io is a plus
• Strong analytical skills with a focus on performance
• Hands-on, proactive and execution focused
• Commercially driven and results-oriented
• Strong attention to detail and prioritisation
• Confident owning a channel end-to-end
• Deep expertise in Meta Ads Manager (essential), other platforms a plus
• Strong understanding of campaign structure, optimisation and scaling
• Experience with product feeds and e-commerce environments
• Proficient in Excel and reporting tools
• Understanding of tracking and attribution fundamentals

Preferred

• Familiarity with tools like Smartly.io is a plus
• Experience of working in multi-territory markets is advantageous.

Benefits

• Competitive salary and excellent bonus scheme
• An entrepreneurial environment where you’ll be encouraged to try things and make changes to drive the business forward
• You’ll have access to Staff Discount from your 1st day, not just at CT but also from The White Company!
• Our hybrid working policy means we work from the office 3-4 days per week (14 days onsite across a 4 week period, and Monday's are our set days in the office)
• We are proud to go about our business in the right way and partner with many charities and sustainability partners - ‘giving something back’ is an important part of our ethos
• At HQ we are serious about having fun. Our Christmas and summer parties are the stuff of legend and our CT Social Team ensure there is always something exciting to get involved in)