Media Channel Manager - PPC

Bradford, UK (Hybrid)

Salary Not AvailableSenior Level5+ years expFull time

Posted 3 weeks ago

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Job Summary

Own PPC across Brand, Non-Brand, PLA and Demand Gen, coordinating with media partners to hit revenue, new customers and ROI through budget juggling and channel optimisations.

  • Own end-to-end PPC: manage campaigns, budgets, and forecasting across multiple channels.
  • Collaborate with Google and internal teams to spot trends and unlock opportunities.
  • Deliver performance insights and ensure FCA compliance while maintaining fair customer treatment.

Job Description

Responsibilities

  • Plan and manage PPC (Brand, Non-Brand, PLA, Demand Gen) campaigns and media budgets, working with the other media managers to optimise budgets fluidly across channels to ensure we hit our key KPIs efficiently (Revenue, New Customers and ROI)
  • Review daily performance and provide weekly reporting and insights to ensure the channel achieves its targets efficiently, taking action where needed
  • Spot trends and provide deep dives into channel performance seasonally, and as needed, to gain insights and drive new opportunities
  • Drive innovation through the channel making sure we are keeping apace /ahead of the market and deliver against the channel roadmap
  • Build a close working relationship with Google to help understand latest trends, identify new opportunities to grow the channel and drive better efficiencies
  • Build a close working relationship with internal teams to build knowledge and help agency partners understand latest business performance
  • Run weekly calls with the agency and feed partner to deliver performance and keep the account on track
  • Manage PPC budgets and forecasting
  • Be committed to the fair treatment of customers at all times
  • To comply with FCA regulations, where applicable

Requirements

  • Educated to A Level or Degree Level, OR have relevant experience
  • Proven experience of working in digital marketing and PPC for 5+ years
  • Ability to optimise investment and manage budgets effectively
  • Results driven always looking for the next thing
  • Experience of working with and managing a digital media partner
  • High level of drive and motivation
  • A confident communicator able to build relationships across teams and at all levels
  • Excellent analytical skills competent in using reporting tools (e.g. Google Analytics, Google ads, Adobe), excel
  • Strong project management skills
  • Able to work under pressure to tight deadlines with high levels of accuracy

Preferred

  • A desire to learn through a testing approach as well as identifying innovative opportunities (across PPC or other channels)

Benefits

  • Competitive salary and annual bonus scheme
  • 37 days holiday
  • Private Medical Insurance and Healthcare cash plan
  • Competitive pension scheme
  • Paid paternity and maternity leave
  • Incredible staff discounts
  • Subsidised Canteen

Freemans Grattan Holdings

FREEMANS GRATTAN HOLDINGS LIMITED is a retail company based out of 66-70 VICAR LANE LITTLE GERMANY, BRADFORD, United Kingdom.

Bradford, England, GBR
6 employees (1 in marketing)

Headcount Trend

Current headcount: ~6

Marketing Team

Marketing Team Size
1 (17% of company)
Marketing Roles Posted (Last 30 Days)
3