Marketing Officer

London, UK (Hybrid)

£30K/yr – £33K/yrMid LevelFull time

Posted 6 weeks ago

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Job Summary

Own multi-channel marketing for fundraising and public and heritage programs, turning audience insights into campaigns that educate, engage and convert supporters while coordinating with external partners.

  • Campaign delivery across fundraising, commercial and heritage audiences, including events and multi-channel content.
  • Email marketing and supporter journeys, from welcomes to newsletters, to boost engagement.
  • Partner management with designers/photographers to produce compelling campaigns and expand reach.

Job Description

Responsibilities

  • Deliver digital and traditional marketing campaigns for stakeholders across fundraising, commercial and heritage parts of the organisation.
  • Drive the delivery of the Chelsea Pensioners Veterans Outreach programme to combat loneliness and isolation in older veterans across the UK.
  • Drive our delivery of e-newsletters and supporter journeys through dot digital.
  • Report on trends and insights to learn and improve.
  • Be a skilled and confident executor of consumer marketing for a wide range of projects including public events to the right audiences.
  • Craft compelling marketing content to deliver effective, multi-channel campaigns.
  • Collaborate with partners and suppliers such as designers and photographers to raise awareness and engagement.

Requirements

  • Strategic mindset with relevant experience delivering multi-channel campaigns and email marketing.
  • Experience in consumer marketing and promoting a wide range of projects including public events to the right audiences.
  • Confident email marketeer with experience of welcome and supporter journeys and supporter e-newsletters.
  • Ability to work with a range of partners and suppliers (designers, photographers).
  • Relevant marketing experience in a military, charity, cultural or public organisation (advantageous).

Preferred

  • Experience in a military, charity, cultural or public organisation would be particularly advantageous.
Royal Hospital Chelsea logo

Royal Hospital Chelsea

The Royal Hospital Chelsea has been the home of the iconic veterans of the British Army, the Chelsea Pensioners for over 325 years.We offer excellent accommodation, comradeship and the highest standards of care in recognition of their loyal service to the nation. Any former soldier of the British Army over the age of 65, who is facing spending their advanced years alone, can apply for residence as an In-Pensioner.Some 300 army veterans live at the Royal Hospital today, including those who have served in Korea, the Falkland Islands, Cyprus, Northern Ireland and World War II. Others may not have served in campaigns, but all understand what it means to be a soldier and the potential sacrifice that it entails.The Royal Hospital is a Grade I and II listed site, a beautiful architectural legacy left to us by Charles II and Sir Christopher Wren. Maintenance of the site continues today with ongoing restoration work to ensure that this legacy lives on into the future.

London, England, GBR
172 employees (11 in marketing)

Traffic Signals

Monthly Visitors
22.4K
Monthly Google Ads Budget
$1.9K
Traffic Source Mix
Search
59%
Direct
31%
Referral
6.7%
Social
1.6%
Paid
1.6%

Headcount Trend

Current headcount: ~172

Marketing Team

Marketing Team Size
7 (4% of company)
Marketing Roles Posted (Last 30 Days)
1