Responsibilities

• Lead marketing campaigns to drive delegate registrations across TSC’s conference portfolio.
• Develop and execute multi-channel attendee acquisition strategies for senior B2B audiences.
• Deliver campaigns to hit registration, attendance and pipeline targets.
• Build audience acquisition funnels across email, LinkedIn, paid social, partnerships and referral channels.
• Segment and target audiences effectively to improve conversion and engagement.
• Plan and execute event marketing campaigns from launch through to event delivery.
• Build compelling messaging and campaign narratives for different sectors and audiences.
• Manage marketing calendars and campaign timelines across multiple events simultaneously.
• Monitor campaign performance and optimise activity to improve registrations and ROI.
• Develop engaging content to support audience growth, including email campaigns, website copy, speaker announcements, social media and thought leadership.

Requirements

• 3+ years’ experience in B2B events marketing
• Proven experience delivering attendee acquisition campaigns for conferences, exhibitions or business events
• Demonstrable track record of hitting delegate registration targets
• Strong digital marketing experience across email, social and content marketing
• Experience using CRM (ideally hubspot) and email marketing platforms
• Excellent copywriting and campaign messaging skills
• Strong analytical mindset with experience reporting on campaign performance
• Highly organised with excellent project management skills

Preferred

• Experience marketing events in sustainability, clean energy, infrastructure, manufacturing, transport or investment
• Experience growing membership or professional communities
• Paid social campaign experience (particularly LinkedIn)
• Experience marketing senior-level B2B audiences

Benefits

• Be part of an ambitious, high-growth business with national impact
• Work directly with senior leaders shaping the UK economy
• Play a key role in scaling a fast-growing conference and membership platform
• Join a passionate, entrepreneurial team building something meaningful
• Genuine progression opportunities and an ability to build your own team as the business grows