Responsibilities

• Build and drive a marketing strategy that ensures Savings UK LTD remains the leader in the Ethics and Compliance space
• Understand our brand, partner / customer needs, market trends and competitive landscape and share insights across the organization
• Work with creative resources to executive cross-channel campaigns across key themes, with an eye toward driving partner / customer engagement
• Partner with both product, advisory and sales teams to produce compelling content for multichannel marketing campaigns to drive growth
• Map out a content strategy that supports and extends marketing initiatives, both short- and long-term, determining which methods work for the brand and why
• Execute integrated go-to-market partner marketing initiatives, including webinars, and regional events
• Build and execute a top-notch social media strategy that aligns with overarching business objectives
• Develop and expand our content library including presentations, blogs, contributed articles, and case studies
• Onboard, brief and co-create marketing campaigns with local creative agencies
• Report and analyze marketing metrics to maximize results with set marketing budget

Requirements

• 5+ years of work experience in marketing & events, specifically in a generalist capacity
• SaaS / B2B experience required
• Proficient or some experience in HubSpot, WordPress and Salesforce and/or other marketing technology platforms
• Experience working with customers and a knack for understanding what makes them tick
• Solid understanding of brand awareness and growth marketing
• Ability to create compelling messaging and content
• Strong project management skills to manage deadlines and ongoing campaigns
• Excellent communication, writing and editing skills with exceptional attention to detail