Responsibilities

• Lead Marketing Strategy : Develop and execute comprehensive marketing plans that promote our mortgage products and strengthen broker relationships. You’ll encourage and motivate teams to try new approaches and really stand-out in the market.
• Campaign Management: Oversee campaign planning, content creation, and channel management across digital, print, social and event platforms.
• Collaboration: Work closely with Product, Sales, and Compliance teams to ensure messaging is accurate, engaging, and compliant with regulatory standards.Broker
• Engagement: Manage ad hoc broker communications, support intermediary events, and oversee marketing assets that highlight product features and service propositions.
• Performance Monitoring: Track campaign performance, optimise engagement strategies, and ensure timely delivery of marketing materials.
• Team Leadership: Coach/manage junior members of the marketing team, providing development opportunities and fostering a collaborative environment.

Requirements

• Thorough understanding of the mortgage market and broker/intermediary landscape: you’ll want to hit the ground running so need to know your way around the mortgage market and appreciate the crucial role brokers play for a lender like Saffron. Experience in specialist/complex products is an advantage.
• Strong Stakeholder Management: Ability to build and maintain relationships with internal and external stakeholders, especially sales teams, product managers and external agencies. Flexibility, energy and speed are key to success here.
• Digital Fluency: You’ll be willing and able to get involved with key digital initiatives such as upgrading our website and improving our presence on social media channels.
• Creative Thinking: Innovative mindset to develop engaging marketing strategies across digital, social and events – and ability to measure results to learn fast.
• Expertise in Marketing: Proficiency in brand management, content creation and B2B marketing strategies.

Benefits

• 33 days holiday including bank holidays
• Holiday Exchange Scheme (buy or sell holiday days)
• Performance Dependent Annual Bonus Company
• Pension Scheme with 5% Employee and 8.5% Employer contributions (subject to eligibility, TCs)
• Life Assurance Income Protection
• A flexible and supportive working culture including access to mental health first aiders
• Hybrid working - expectation twice per month + face to face monthly manager 1:1's and team meetings