Marketing Manager

Dechra

Marketing Manager - Omnichannel Nutrition

England, UK (Remote)

£100K/yr – £116K/yrSenior LevelFull time

Posted 3 weeks ago

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Job Summary

Own global omnichannel and e-commerce growth and steer ROI across online and offline touchpoints.

Own the integrated channel stack and partnerships to drive unified customer journeys and growth.
Lead data-informed decision making and ROI measurement across all channels.
Coordinate with digital, e-commerce, CRM, and local teams while testing AI and personalization pilots.

Job Description

Responsibilities

Omnichannel strategy: develop and execute a comprehensive global omnichannel marketing strategy aligned with e-commerce and offline growth objectives
Customer experience: Ensure a consistent and frictionless journey across digital(e-com sites/market places) and physical touch points (vet clinics).
Support the e-com manager to develop partnerships with main E-com customers
Digital & performance marketing: manage the global media mix (SEO/SEM, google, influencers, KOL,…)
Content and branding: Oversee the creation of channel adapted content (clinical nutrition education, vet-channel marketing campaign, veterinary testimonials, user-generated content…)
Data & analytics: drive data-informed decisions and measure ROI across channels
Team leadership: interact with internal stakeholders (digital, e-com, CRM, NPD) and collaborate closely with local teams and sales departments
Innovation: identify and test new opportunities (AI, personalization, AR, voice commerce)

Requirements

Significant experience in omnichannel and e-commerce
Expertise in retail media, pet e-commerce ecosystems, performance marketing
Strong international/ global market experience is highly preferred
Fluent in English mandatory
Degree in marketing/digital strategy, specialized in e-com, omnichannel retail.
Proven experience in Petfood sector, preferably in the vet / petfood sector
Occasional global travel may be required with this role.
This role is based remotely in either the UK or France. Candidates applying from other European countries will be considered if they are in a Dechra entity. Compensation packages will be benchmarked accordingly.

Preferred

Experience in veterinary/pharmaceutical sector

Benefits

33 days annual (inclusive of Bank Holidays)
Holiday purchase scheme
Healthcare
Employee Assistance Program
Life Assurance
8% Employer Pension Contribution
Enhanced Family Leave
Car / Car Allowance (discretionary)
Bonus (discretionary)
Discounted Pet Food

Dechra

4.1 Glassdoor

Dechra is an international specialist veterinary pharmaceuticals and related products business. Our expertise is in the development manufacture and sales of high-quality products exclusively for veterinarians worldwide. We are driven by our purpose of the sustainable improvement of global animal health and welfare. We have sales and marketing organisations in 26 countries and market our products in 63 other countries worldwide through distributors or marketing partners. We see things from The Veterinary Perspective. We continue to grow because we understand the challenges veterinarian face. We provide training, support and information that helps them help animals. Accessible science that enables vets to communicate with owners and farmers better. It’s this perspective that makes us a preferred supplier. Understanding customers is built into our business model. We give veterinarians what they need, from everyday evidence-based treatments to knowledge on rarer diseases. To ensure our growth, we’re not just an animal pharma company. We’re the veterinary professional’s pharma company. #TheVeterinaryPerspective. Find out more about our company on our company website www.dechra.comImportant Notice: Protect Yourself from Recruitment ScamsYour safety is our priority. Unfortunately, some fraudsters may attempt to impersonate recruiters or members of our team to obtain personal information from job seekers. We want you to feel confident and secure throughout your job search.How to spot a scam:- Requests for sensitive information (e.g., bank details, passwords).- Communication from unofficial email addresses or social media accounts.- Job offers seem too good to be true or pressure to act quickly. If something doesn’t feel right, or you’re unsure about a communication or job offer, please contact us for verification. Thank you for partnering with us to keep the recruitment process safe and trustworthy.

Founded in 1997

Lostock Gralam, England, GBR

1.9K employees

www.dechra.com

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