Responsibilities

• Develop comprehensive marketing strategies aligned with company objectives and target audiences.
• Lead and coordinate multiple marketing projects, ensuring timely delivery and effective execution.
• Analyse market data, competitor activities, and customer insights to inform decision-making.
• Oversee the creation of marketing materials using Microsoft PowerPoint, Word, and other Office tools.
• Manage digital campaigns across various platforms, including social media, email marketing, and online advertising.
• Foster relationships with business clients (B2B marketing) to enhance brand visibility and generate leads.
• Collaborate with sales teams to align marketing initiatives with sales targets.
• Monitor campaign performance metrics and prepare detailed reports using analysis skills to optimise future efforts.
• Lead a team of marketing professionals, providing guidance and mentorship to ensure high performance.
• Maintain organised records of campaigns, budgets, and project timelines using project management tools.

Requirements

• Proven experience in a Marketing Management role or similar capacity within a corporate environment.
• Strong background in B2B marketing strategies and client engagement.
• Excellent communication skills in English, both written and verbal.
• Demonstrable expertise in project management, organisation, time management, and leadership.
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and IT systems relevant to marketing activities.
• Analytical skills with the ability to interpret data effectively for strategic planning.
• Experience in using analysis tools such as Microsoft Excel for tracking campaign performance.
• Familiarity with digital marketing channels including social media platforms and online advertising tools.