Responsibilities

• As Marketing Manager you will lead and deliver non-divisional marketing campaigns across B2C and B2B audiences, ensuring strong multichannel execution and brand consistency.
• You will build awareness of Fresh’s offering, develop key stakeholder relationships, and identify new commercial opportunities including partnerships and additional revenue streams.
• You will oversee internal and external communications, coordinate events and planning processes, and contribute to the ongoing development of Fresh’s Be Programme.
• The role includes responsibility for marketing budgets, forecasting, and reporting on campaign performance to both clients and internal teams.
• You will also support wider strategic projects, lead on awards and industry initiatives, and ensure all marketing activity reflects and embeds the “Fresh Difference” across the business.

Requirements

• Proven track record of managing and executing brand campaigns with a creative flair.
• Strong understanding of brand strategy and experience applying brand execution models.
• Experience in implementing brand changes and ideally being part of a rebrand process.
• Exceptional written communication skills with the ability to create compelling content for various marketing channels.
• Experience in working for a group company or managing multiple products/brands.
• Proficient in Canva (ability to create marketing collateral and promotional content).

Benefits

• Work-Life Balance: 25 days of annual leave (increasing with tenure), hybrid working arrangements, and a cycle to work scheme.
• Wellbeing: Access to ‘Your Wellbeing’ programme & OpenUp – a confidential wellbeing platform.
• Rewards: Discretionary annual bonus, health cash plan, life insurance, and more.
• Benefits: Exclusive shopping discounts, a salary sacrifice car scheme and a contributory pension scheme.