Responsibilities

• Enquiry Generation: Own the top of the funnel. You will design and execute inbound projects (digital and traditional) specifically aimed at turning interest into tangible business leads.
• Sales Automation & Outreach: Take the lead on building and managing automated sales sequences and workflows. You will be responsible for the architecture of our digital outreach to support business development goals.
• AI-Enabled Marketing: Act as a tech-forward marketer, proactively using AI tools to scale content production, automate routine tasks, and ensure the business is working at a 10x pace.
• Full-Mix Marketing: Manage the end-to-end delivery of all marketing assets. This includes digital content (social/web) as well as traditional requirements (physical collateral, and brand assets).
• Marketing Coordination: Coordinate the implementation of marketing requirements for our client portfolio. You will ensure all deliverables are high-quality, on-brand, and delivered to schedule, working alongside the account leads.
• Reporting & Insights: You will regularly pull and analyse performance reports (HubSpot & LinkedIn Analytics) to show exactly how marketing activity is translating into enquiries for the leadership team.

Requirements

• Proven Marketing Foundation: 3+ years of experience in a B2B marketing role with a focus on inbound marketing, content strategy, and driving measurable enquiries.
• The "Hybrid" Mindset: Demonstrated experience managing a full-mix remit, showing you are as comfortable building a digital sales funnel as you are coordinating a physical marketing project.
• AI Curiosity & Adoption: A clear eagerness to embrace AI tools (LLMs, automation, and creative tools) to optimise your own marketing workflows and scale output.
• Organised Coordinator: A natural at "traffic control" - capable of managing multiple moving parts, deadlines, and digital assets across internal and client-facing projects.
• Legal Right to Work: Must be currently based in the UK with the legal right to work.

Preferred

• CRM & Automation: Strong experience with HubSpot (specifically Sales Hub/Sequences and Marketing automation) is highly desirable.
• Sector Experience: Previous experience working within the PropTech, Property, or SaaS/Technology sectors would be a distinct advantage, as you will already understand the pace and nuances of these industries.
• Reporting: Ability to use LinkedIn Analytics and CRM data to track lead attribution and campaign success.
• Proactive & Curious: Eager to learn new technologies and stay current with the rapidly evolving digital marketing and AI landscapes.
• Results-Oriented: Motivated by commercial "wins" and seeing marketing efforts turn into real-world business opportunities.
• Collaborative: A supportive team player with excellent problem-solving abilities, working smoothly alongside account leads and directors.
• Adaptable: Capable of working effectively in a fast-paced environment with a high degree of initiative and autonomy.
• Communicative: Strong written and verbal communication skills to articulate campaign performance clearly to the leadership team.

Benefits

• Established yet Dynamic Culture: The stability of a 30-year-old market leader combined with the rapid pace and innovative spirit of a high-growth SME.
• Impactful Role: The opportunity to directly shape the future of our lead generation engine and growth strategy.
• AI Exposure: A culture that actively encourages the integration and innovation of cutting-edge AI within your daily workflows.
• Professional Growth: Expand your skillset across a diverse range of inbound, automation, and traditional marketing projects.
• Significant Autonomy: Work in a growing team that offers greater personal impact, clear ownership of your function, and direct influence on growth outcomes.
• Flexible Working: A supportive hybrid work model based out of our engaging Edinburgh office.
• International Culture: A collaborative and supportive work environment connecting our teams in Scotland and India.