Marketing Executive

Chorley, Blackburn with Darwen, UK (Hybrid)

Salary Not AvailableMid Level3+ years expFull time

Posted 9 days ago

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Job Summary

Owns end-to-end content and multi-channel campaigns, coordinates web and campaign assets, and collaborates across Marketing, Product and Sales to drive growth; uses data to optimize results and partnerships, with a strong copywriting foundation and at least 3 years of experience.

  • Owns end-to-end content and multi-channel campaigns
  • Analyses performance and recommends optimizations using GA and Excel
  • Travel industry experience is a plus

Job Description

Responsibilities

  • Create engaging, SEO-friendly content that drives website traffic and brand awareness.
  • Plan, coordinate and deliver multi-channel marketing campaigns from concept through to execution.
  • Manage and optimise website content, ensuring it remains accurate, engaging and user-friendly.
  • Develop compelling briefs for direct mail and press advertising campaigns.
  • Coordinate email and direct mail activity from planning through to sign-off.
  • Manage relationships with affiliate partners, cruise lines and third-party suppliers.
  • Analyse campaign performance and provide recommendations to improve results.
  • Work closely with Marketing, Product and Sales teams on exciting projects and campaigns.

Requirements

  • 3+ years' hands-on marketing experience.
  • Strong copywriting and content creation skills.
  • Experience planning and delivering multi-channel campaigns.
  • Knowledge of SEO, content marketing and website content management systems (CMS).
  • Excellent organisational and project management skills.
  • Confident analysing campaign performance using tools such as Google Analytics and Excel.
  • Experience within the travel industry would be an advantage, but it's not essential.
  • Creative, proactive and able to thrive in a fast-paced environment.

Benefits

  • 30 days annual leave (including bank holidays), increasing with service
  • Annual cruise concession
  • Discounts on cruises and holidays for you and your family
  • Birthday day off
  • Enhanced maternity and paternity benefits
  • Employee discounts platform
  • Training and development support
  • Annual attendance bonus
  • Paid volunteering day
  • And much more...
World Travel Holdings UK logo

World Travel Holdings UK

Co-Founded in June 2008, World Travel Holdings UK is one of the largest and fastest-growing multi-brand travel distributors in the UK, based in the Lancashire town of Chorley.World Travel Holdings UK boasts a number of owned brands including Cruise118.com, SixStarCruises and RiverVoyages.com In tandem with US-based World Travel Holdings, “Exceptional as Standard” is our path to delivering a remarkable customer experience. From the beginning, World Travel Holdings UK has built a strong service ethic into the heart of its business and created the unique concept of the ‘Cruise Concierge’ - a one-to-one personalised service that has earned many customer service awards. As a recognised leader in the industry, World Travel Holdings UK is able to provide both the best rates and the best service in the UK cruise industry.World Travel Holdings UK is fully bonded by the Association of British Travel Agents.

Founded in 2008
Chorley, England, GBR
61 employees (10 in marketing)

Traffic Signals

Monthly Visitors
28.5K
Monthly Google Ads Budget
$163
Traffic Source Mix
Search
50.1%
Direct
24.5%
Referral
5.8%
Social
13%

Headcount Trend

Current headcount: ~61

Marketing Team

Marketing Team Size
9 (15% of company)
Marketing Roles Posted (Last 30 Days)
1