Marketing Executive at Nikura | London, UK | £30K/yr – £40K/yr

Nikura

Marketing Executive

London, UK (Hybrid)

£30K/yr – £40K/yrMid Level1+ years expFull time

Posted 2 months ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own the creator-driven marketing mix for a D2C brand, combining email, influencer partnerships, and social content to drive growth; manage end-to-end campaigns in Klaviyo while briefing agencies and turning data into actionable optimization.

Campaign execution: end-to-end email, influencer outreach, and social content programs across multi-channel campaigns
Partnerships: identify, onboard and manage creators/influencers and coordinate with agencies for high-quality content
Optimization: monitor performance and translate data into insights to refine content strategy and ROI

Job Description

Responsibilities

Develop and contribute creative campaign ideas, content concepts and offer structures
Draft compelling campaign copy across promotional, lifecycle and seasonal sends
Help brief and manage our external content agency to produce email assets to a consistently high standard
Build, upload and execute campaigns end-to-end in Klaviyo
Monitor and report on campaign performance, drawing out clear commercial insight rather than raw metrics
Support the development of automated flows including welcome, post-purchase and re-engagement sequences
Identify, vet and onboard content creators and influencer partners aligned to the Nikura brand
Manage ongoing influencer relationships including briefing, content coordination and approvals
Use outreach and influencer management tools (including automation where relevant) to run an efficient and scalable programme
Track and report on influencer performance across reach, engagement and commercial impact
Stay close to emerging creators and platform trends to bring fresh partnership opportunities to the team
Work with an agency to manage Nikura's organic social calendar across Instagram, TikTok and Facebook
Help brief and coordinate with our creative content agency to produce high-quality content
Identify trends, seasonal moments and brand stories to keep our social presence relevant and engaging
Monitor performance and engagement, using data to refine content strategy over time