Responsibilities

• Independently plan, launch, and manage PPC campaigns across platforms such as Google Ads and Meta Ads
• Create and optimise landing pages focused on lead generation and conversion
• Generate and manage leads through digital marketing channels
• Monitor campaign performance and optimise ads to improve ROI and conversion rates
• Manage and grow social media platforms through regular content and engagement
• Support SEO activities to improve website visibility and rankings
• Conduct market and competitor research to identify trends and opportunities
• Track marketing performance and prepare basic reports and insights
• Coordinate marketing campaigns aligned with business goals
• Improve online presence, enquiry generation, and customer engagement

Requirements

• Proven experience in digital marketing and lead generation
• Strong knowledge of Google Ads, Meta Ads, and PPC campaign management
• Experience creating landing pages using platforms/tools such as WordPress, Wix, GoHighLevel, ClickFunnels, or similar
• Understanding of SEO and conversion-focused marketing strategies
• Experience with social media marketing and content management
• Ability to work independently and manage campaigns from start to finish
• Good analytical and problem-solving skills
• Strong communication and organisational abilities

Preferred

• Experience with CRM and lead management systems
• Knowledge of email marketing and automation tools
• Basic graphic design/content creation skills
• Understanding of audience targeting and customer acquisition strategies

Benefits

• Flexible schedule