Marketing & Events Officer at ASU London | London, UK | £38K/yr – £42K/yr

ASU London

Marketing & Events Officer

London, UK (Hybrid)

£38K/yr – £42K/yrMid LevelFull time

Posted 4 weeks ago

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Job Summary

Own end-to-end events and campaigns in a higher education recruiting context, balancing inbound and outbound activity, brand governance, and CRM-driven conversion.

Inbound Events Strategy and Delivery: own end-to-end events from planning to evaluation for multi-market audiences.
Audience Engagement and Relationship Marketing: nurture attendees through CRM and post-event follow-ups to drive conversions.
CRM, Email Marketing, and Event Conversion: optimize messaging and tracking to improve event-driven pipeline.

Job Description

Own end-to-end events and campaigns in a higher education recruiting context, balancing inbound and outbound activity, brand governance, and CRM-driven conversion.

Inbound Events Strategy and Delivery: own end-to-end events from planning to evaluation for multi-market audiences.
Audience Engagement and Relationship Marketing: nurture attendees through CRM and post-event follow-ups to drive conversions.
CRM, Email Marketing, and Event Conversion: optimize messaging and tracking to improve event-driven pipeline.

ASU London

ASU London is an independent, UK-accredited higher education institution. It is founded by and supported by Arizona State University, one of the world's top 1% of universities globally. At ASU London students can earn both a bachelor’s and master’s in just four years in two world-leading destinations for students, the UK and the US. The new degrees combine innovative, hands-on, project-based learning with real-world experience shaped by industry.

London, England, GBR

41 employees (2 in marketing)

www.asu-london.ac.uk