Marketing and Communications Manager

Sturminster Newton, Dorset, UK (On-site)

£28K/yr – £32K/yrMid LevelPermanent

Posted 6 weeks ago

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Job Summary

Own multi channel demand and pipeline marketing, with hands on execution across LinkedIn, Instagram, Google Ads, and website content to drive qualified leads and sales-ready pipeline.

  • Campaign ownership: plan and run multi channel programs and creative content that feed the sales funnel.
  • Sales alignment: coordinate with the sales team to ensure marketing activity supports commercial goals and pipeline growth.
  • Assets and analytics: produce product videos, CAD renders, motion graphics, optimise WordPress site and interpret campaign metrics to improve results.

Job Description

Responsibilities

  • Develop, implement, and manage multi-channel marketing campaigns across LinkedIn, Instagram, Google Ads, and other relevant digital platforms.
  • Create and execute inbound and outbound marketing strategies to generate and nurture sales leads.
  • Monitor, analyse, and report on campaign performance, making data-driven recommendations to improve results.
  • Work closely with the sales team to ensure marketing activity aligns with commercial objectives and supports pipeline growth.
  • Manage and maintain the company website using WordPress, ensuring content remains accurate, engaging, and up to date.
  • Improve website performance, user experience, and search engine visibility through ongoing optimisation.
  • Create compelling marketing content, including product information, promotional materials, and digital assets.
  • Plan, produce, and edit professional product videos for use on the company website, YouTube, and social media channels.
  • Incorporate animation and motion graphics where appropriate to enhance product presentations and marketing campaigns.
  • Use CAD software (SolidWorks or similar) to develop high-quality product renders from factory-supplied design files.

Requirements

  • Proven experience in a digital marketing role with responsibility for campaign planning and execution
  • Strong working knowledge of WordPress website management
  • Hands-on experience managing LinkedIn, Instagram, and Google Ads campaigns
  • Experience producing and editing marketing and product videos, including the use of animation
  • Working knowledge of CAD software such as SolidWorks or equivalent
  • Proficiency in Adobe Creative Cloud applications, including InDesign, Illustrator, Photoshop, and Acrobat
  • Excellent written and verbal communication skills
  • Strong organisational skills with the ability to manage multiple projects and deadlines
  • Analytical mindset with the ability to interpret campaign data and performance metrics

Preferred

  • Bachelor\'s degree in marketing, business, administration, digital media, or related field
  • One (1) year of full-time or equivalent part-time paid experience.

Benefits

  • Free on-site parking
  • Pension Scheme
  • Holiday Entitlement, including a closed office over Christmas holidays
  • Training & Development Opportunities
  • Company Bonus
  • On Target Earnings

Marketing Team

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