Responsibilities

• Build a calendar for a continual promotion of the business across the different areas of testing competence and the categories of interest;
• Use LinkedIn and other social media platforms to increase and maintain awareness of Eurofins offer to the UK market;
• Lead the writing of PR material for the UK market, increase relationships and awareness with the relevant UK industry press;
• Create adverts, videos and other visual marketing materials;
• Keep local website content up to date using SEO techniques;
• Support the collation of content, generate final copy and issue customer electronic mailshots and newsletters;
• Identify opportunities for business promotion including via print, online, events and sponsorship channels;
• Ensure high quality content is continually collected from technical and/or sales personnel for the delivery of the above;
• Liaise with the central marketing team to ensure a consistent message goes to customers in line with Eurofins brand requirements;
• To attend Trade fairs and through other networking opportunities promote Eurofins;

Requirements

• Educated to degree level.
• Practical knowledge in a range of marketing activities including content creation, creative design, website maintenance, SEO, LinkedIn and executing marketing campaigns
• Experience in B2B marketing
• Experience using Creative Software, website content management systems and social media
• Content generation and proof reading
• Effective communication skills both written and oral.
• High level of attention to detail.
• To be able to communicate to different levels within the business.
• To be a self-starter, organised and manage own workload in a timely and effective manner.

Preferred

Benefits

• Enhanced Annual Leave Entitlement
• Company Pension Plan
• Life Assurance Scheme (4 times annual salary)
• Enhanced Maternity, Adoption and Paternity Schemes
• Employee Assistance Programme – 24/7 confidential
• Health Cash Plan
• Health and Wellbeing Programmes
• Free parking
• Worldwide career opportunities
• We also have in place rewards recognising the great work out employees deliver, their dedicated service and celebrating special life events.