Marketing Assistant

Preston, Lancashire, UK (On-site)

£24K/yr – £39K/yrEntry LevelPart time

Posted 2 months ago

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Job Summary

Assist in B2B marketing execution and coordinate campaigns, events, and content while tracking budgets, timelines and impact to drive data-informed improvements.

  • Own project coordination across marketing campaigns, events, and materials to meet deadlines.
  • Analyze market signals and campaign data to surface actionable optimizations for future initiatives.
  • Support content creation for social media and websites and maintain organized records of activity and performance.

Job Description

Responsibilities

  • Assist in the development and implementation of marketing strategies, including B2B marketing campaigns
  • Support the creation of marketing materials using Microsoft PowerPoint and Microsoft Office suite
  • Conduct market analysis to identify trends, customer needs, and competitor activities
  • Manage project timelines and coordinate tasks across different departments to ensure timely delivery
  • Maintain organised records of marketing activities, budgets, and performance metrics
  • Help organise events, webinars, or promotional activities to boost brand awareness
  • Collaborate with team members to develop content for social media platforms and company websites
  • Analyse campaign performance data to recommend improvements and optimise future initiatives
  • Support the team with administrative tasks related to marketing projects

Requirements

  • Proficiency in English with excellent written and verbal communication skills
  • Strong organisational skills with the ability to manage multiple projects simultaneously
  • Effective time management skills to meet deadlines efficiently
  • Demonstrated leadership qualities and ability to work independently or as part of a team
  • Knowledge of project management principles and tools
  • Analytical skills for interpreting data and generating actionable insights
  • Experience with Microsoft Excel for data analysis and reporting purposes
  • Familiarity with Microsoft Office applications including Word, PowerPoint, and Outlook
  • Basic understanding of IT systems relevant to marketing activities

Preferred

  • Knowledge of B2B marketing practices and strategies is desirable

Benefits

  • Free parking
  • On-site parking