Responsibilities

• Oversee end-to-end MMM and marketing effectiveness programmes, from scoping and data strategy through to modelling, insights, and activation.
• Ensure robust project governance, including data quality, model validity, and actionable recommendations that drive client impact and business growth.
• Translate complex analytical outputs into strategic narratives and clear actionable recommendations for senior stakeholders and C-suite clients.
• Define, steer, and monitor project roadmaps using Ekimetrics’ methodologies and standards, ensuring delivery aligns with client objectives, profitability targets, and timelines.
• Provide strategic oversight to clients, helping optimise marketing spend, enhance campaign performance, and improve customer segmentation and ROI.
• Support partners and senior managers in client engagement, delivering strategic insights, shaping proposals, and contributing to RFPs/pitches
• Continuously identify and implement innovative approaches to solve client business challenges.
• Line manage multiple team members, overseeing performance, conducting regular 1:1s, performance reviews, and talent assessments, while ensuring high-quality delivery, profitability, and client satisfaction.
• Lead talent development initiatives, including annual talent reviews and career development planning,
• Mentor project teams, guiding analytical workstreams, ensuring quality, and promoting knowledge sharing to develop team capabilities.

Requirements

• Experience in econometrics, MMM, or marketing effectiveness.
• Bachelor’s or master’s degree in Statistics, Econometrics, Data Science, Economics, Applied Mathematics, Marketing Analytics, or related field.
• Proficient in Python, R, SQL, Excel, and visualisation tools; experience with Databricks, Azure, or other cloud/data platforms is a plus.
• Strong understanding of econometrics, regression, Bayesian statistics, and advanced modelling techniques.
• Skilled in handling large datasets, optimising pipelines, and delivering high-quality outputs
• Track record of translating complex model results into actionable business recommendations.
• Proven ability to lead multiple project teams and manage priorities autonomously.
• Excellent communication, storytelling, and presentation skills for senior stakeholders.
• Strategic thinker with strong problem-solving skills and a focus on continuous improvement.
• Experienced in mentoring, talent development, and encouraging team growth.

Benefits

• Modern office space in a central London location
• Flexible hybrid working policy (2 days a week in office + 20 days remotely)
• 25 days annual leave + bank holidays, plus 3 additional days for tenure
• Private healthcare, life insurance, and wellbeing support
• Group pension scheme
• Opportunities for international mobility and career development