Indian Gastronomy & Digital Marketing Expert at | Sidcup, Bexley, UK | £24K/yr – £40K/yr

Indian Gastronomy & Digital Marketing Expert

Sidcup, Bexley, UK (On-site)

£24K/yr – £40K/yrMid LevelFull time

Posted 2 months ago

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Job Summary

Own the digital marketing and content engine for Indian cuisine, balancing brand education with direct response across social, search, email, and ecommerce, while coordinating creators and regional flavor storytelling.

Digital Campaigns & Performance: Drive campaigns across social, search, email, and content with analytics-driven optimization.
Content & Brand Narrative: Manage calendars, educational content, and materials that highlight Indian ingredients, flavors, and cooking traditions.
Creator & Partnerships: Coordinate designers, photographers, influencers, suppliers, and partners to produce assets and advance the brand in cafés and restaurants.

Job Description

Responsibilities

Develop and execute digital marketing campaigns across social media, search engines, email, and content platforms.
Create and manage content calendars aligned with brand objectives and seasonal food trends.
Monitor campaign performance using analytics tools and optimize marketing activities based on insights.
Manage online communities and engage with customers across digital channels.
Coordinate with designers, photographers, influencers, and content creators to produce high-quality marketing materials.
Support e-commerce and online sales initiatives through targeted digital campaigns.
Research and identify regional Indian dishes, emerging food trends, and specialty spice blends.
Provide expert input on the culinary significance, origins, and uses of Indian spices.
Develop educational and promotional content highlighting Indian ingredients, flavors, and cooking traditions.
Ensure marketing materials accurately represent Indian culinary heritage and regional food cultures.