Head of Performance Creative Strategy (UK)

Stoke-on-Trent, UK (Remote)

$200K/yr – $450K/yrSenior Level7+ years expFull time

Posted 4 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Meta/TikTok signals become repeatable creative systems you own, backed by data not vibes.

  • Set standards, SOPs, and playbooks that translate platform signals into scalable production.
  • Lead a high-output team and coach juniors toward data-informed creative decisions.
  • Own onboarding frameworks for new clients to find early wins fast and prove concept validity.

Job Description

  • Set the creative standard across all formats and platforms; translate trends into SOPs and playbooks that scale into repeatable systems.
  • Strengthen the performance creative team with sharper diagnostics, direct response fluency, and a clear creative point of view.
  • Define production standards, workflows, and SOPs to keep strategy high output and systematic.
  • Align creative strategy with creator processes so briefs, outputs, and paid media pull in the same direction.
  • Own onboarding creativity for new clients, building frameworks to find early wins fast.
  • Be the senior creative voice in client rooms, delivering conviction and actionable feedback.

Advantage HQ

BM Digital is a tech-enabled growth firm helping leading brands scale profitably and predictably. We combine full-service performance marketing with proprietary tech, including:•A creator marketplace managing over 80,000 influencer partnerships monthly•An AI-powered platform to streamline discovery, outreach, and whitelisting•Proven playbooks in influencer marketing, paid media, performance creative, and CROWe’re trusted by 100+ high-growth DTC brands across beauty, wellness, lifestyle, and health. Our team of 90+ growth operators, analysts, and creatives manages over $200M in annual media spend and drives meaningful bottom-line impact for our partners.

93 employees (45 in marketing)

Traffic Signals

Monthly Visitors
5.2K
Traffic Source Mix
Search
25.2%
Direct
64.8%
Referral
4.7%
Social
4.5%
Paid
0.8%

Headcount Trend

Current headcount: ~95

Marketing Team

Marketing Team Size
39 (42% of company)
Median Career Experience
13 years
Median Tenure
3 years
Marketing Roles Posted (Last 30 Days)
15