Head of Marketing at Yorkshire Dental Suite | Leeds, UK | £55K/yr – £80K/yr

Yorkshire Dental Suite

Head of Marketing

Leeds, UK (On-site)

£55K/yr – £80K/yrSenior Level3+ years expFull time

Posted 7 weeks ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own growth for a fast-scaling dental brand by leading lead generation, paid media and CRM, while expanding brand reach into new markets.

Lead generation: own targets, pipeline health and CAC across channels.
Media buying: plan and optimize paid campaigns for measurable ROI and profitability.
CRM and brand expansion: maximize retention and LTV through CRM while protecting the Smile White brand as you enter new markets.

Job Description

Responsibilities

Lead generation — owning and hitting new patient lead targets, with full accountability for pipeline and cost-per-acquisition.
Media buying — planning and optimising paid campaigns that deliver measurable, profitable growth.
Organic social — driving brand engagement and building a loyal, growing audience.
CRM — leveraging our CRM to maximise patient retention, reactivation and lifetime value.
Brand engagement — protecting and elevating the Smile White brand as we expand into new markets.

Requirements

Proven experience in a management role within a privately-owned start-up or scale-up.
A strong track record in media buying, lead generation, branding, CRM and growing brands.
Commercially minded — you live and breathe targets, numbers and ROI.
A natural leader who can get the best out of an established, talented team.
Hungry, hands-on and comfortable operating at pace in a high-growth environment.
Experience in D2C, healthcare, dental or another high-growth consumer brand is a plus, but the right scale-up mindset matters most.
Ability to commute/relocate to Leeds LS11 8JT before starting work (required).

Nice to have

Experience in D2C, healthcare, dental or another high-growth consumer brand is a plus
Marketing: 3 years (preferred)

Benefits

Company pension
Employee discount
Free parking
On-site parking
Private dental insurance
Private medical insurance
Sick pay

Yorkshire Dental Suite

Welcome to Yorkshire Dental Suite, your go-to channel for all things dental care and cosmetic dentistry. Our team of experts specialize in Dental Implants, Nanofill Composite Bonding, Porcelain Veneers, and teeth whitening treatments. Join us as we share tips and tricks to help you achieve a stunning smile and optimal oral health. Whether you're in Leeds, London, Liverpool, York, Wakefield, Hull, Guiseley, Manchester, or Birmingham, we're here to transform your smile and change your life. Don't forget to visit our website for more information and to schedule your appointment today.

Founded in 2016

84 employees (4 in marketing)

www.yorkshiredentalsuite.co.uk