Royal Lancaster London Hotel

Head of Marketing

London, UK (Unknown)

Salary Not AvailableSenior LevelFull time

Posted 2 months ago

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Job Summary

Own the hotel marketing and PR engine to set strategy, guard the brand voice, and drive cross-functional campaigns that unlock growth opportunities and stronger market positioning.

  • Marketing strategy and budget oversight to ensure timely, on-brand activation.
  • Brand guardianship and creative campaigns to raise awareness and consistency across touchpoints.
  • Cross-functional collaboration with Revenue and F&B to identify opportunities and maximize business impact.

Job Description

Responsibilities

  • To develop and execute the annual strategic Marketing & PR plan and be responsible for the preparation, approval and control the marketing expenditure budget
  • Hotel(s) lead brand guardian with overall responsibility for verifying all marketing reflects brand guidelines and tone of voice
  • Develop and lead on new marketing initiatives to support the Hotel(s) goals and devise creative ideas and campaigns to enhance the positioning of the hotel(s) and create greater brand awareness.
  • Lead the collaboration with the revenue team to monitor business needs and proactively develop creative ideas to maximise business opportunities
  • Lead the collaboration with the food & beverage team to monitor business needs and proactively develop creative ideas to maximise business opportunities

Requirements

  • All applicants must be legally eligible to work in the UK

Preferred

    Benefits

    • Pension scheme with company contributions
    • 50% discount in all our restaurants and Spa’s across our properties
    • Team member and Friends & Family rates across our properties
    • Complimentary stay after passing probation
    • Extensive discounts on our benefits platform
    • Access to private medical insurance
    • Support through development plans, apprenticeships and world-class management development programmes including educational sponsorship to be the best you can be
    • Interest free season ticket loan
    • Employee Assistance Programme - 24/7 online GP, mental health support and virtual wellbeing
    • Bike to work scheme
    • Recommend a Friend incentive
    • Complimentary laundry
    • Free meals on duty
    • Opportunity to join our taskforces to contribute to the business focuses, community and environment
    • Employee recognition schemes and Social Committee events including gala dinners and much more!

    Marketing Team

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