Head of Marketing at DotCentric | St Albans, Harrow, UK | £60K/yr – £65K/yr

DotCentric

Head of Marketing

St Albans, Harrow, UK (Remote)

£60K/yr – £65K/yrSenior Level7+ years expFull time

Posted 2 months ago

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Job Summary

Own and scale integrated demand-gen for a B2B tech-focused digital experience partner, leading ABM, content, webinars, and external positioning to drive pipeline and executive engagement.

Growth Infrastructure: Design and run sequenced ABM campaigns across content, LinkedIn, email, webinars, and events to move accounts through the funnel.
Content & Thought Leadership: Lead leadership-level content and assets, from reports to sector guides and LinkedIn thought leadership.
Campaign Execution & Measurement: Own ABM execution, pipeline handoff, lead quality, and indicator-driven campaign timelines.

Job Description

Growth Infrastructure: Design and run a sequenced, integrated ABM-driven demand-gen program combining content, LinkedIn, email, webinars, and events to drive pipeline.
Content & Thought Leadership: Own content and leadership-facing collateral, executive messaging, and sector-focused reports and LinkedIn thought leadership.
Campaign Execution & Measurement: Lead ABM execution, account research, personalized outreach, pipeline handoff, and defend timelines with leading indicators; track pipeline contribution and lead quality.

DotCentric

DotCentric is an award-winning digital experience and technology partner, trusted by organisations where customer experience is business critical.Through our partnerships with best-in-class digital experience platforms, we design and support future-ready websites and digital services.Whether you’re seeking deeper insights into user behaviour or looking to strengthen your technology foundations, we’ll help you connect the dots by bringing together the right people, processes and platforms to deliver measurable value.

Founded in 2010

London, England, GBR

13 employees (2 in marketing)

www.dotcentric.co.uk/?utm_source=linkedin&utm_medium=social&utm_campaign=organic