Head of Content

UK (Remote)

£30K/yr – £60K/yrSenior LevelFull time

Posted 6 weeks ago

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Job Summary

Own the YouTube and personal brand content engine while shaping Viktor Møller and VIKST Marketing’s authority across channels.

  • YouTube and brand strategy: own the core plans, concepts, and growth hooks that drive audience and leads.
  • Content systemization: build scalable scripts, formats, and workflows for multi-channel execution.
  • Positioning and collaboration: align with Viktor on branding, messaging, and funnel-driven content to turn views into customers.

Job Description

Responsibilities
  • Owning and helping build our YouTube strategy (our biggest focus)
  • Scaling the personal brand of Viktor Møller and the online presence of VIKST Marketing
  • Developing and executing a content strategy across YouTube, Instagram, and other relevant channels
  • Creating video concepts, content series, and growth initiatives
  • Writing scripts for YouTube videos, Instagram content, VSLs, ads, and other marketing assets
  • Building content systems that can scale
  • Developing hooks, angles, offers, messaging frameworks, and creative concepts
  • Working closely with Viktor on positioning, branding, and content direction
  • Staying on top of trends, AI tools, new content formats, and platform changes
  • Helping turn content into leads, authority, and customers
Requirements
  • Fluent in English
  • Strong communication and writing skills
  • Experience with content strategy, copywriting, scripting, marketing, branding, or a related field
  • Deep interest in YouTube, content, business, and growth
  • Experience with cameras, content production, or creative projects is a plus, but not required
Nice-to-have
Benefits