Head of Brand

London, UK (Hybrid)

Salary Not AvailableSenior LevelPermanent

Posted 2 months ago

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Job Summary

Own a cross-channel brand growth engine with ownership of strategy, campaigns, and creative that move growth metrics, not just aesthetics.

  • Brand Growth Engine: ensure brand investment drives commercial outcomes across campaigns, retail activations, and partnerships.
  • Campaign Leadership: conceive and deliver integrated campaigns across paid, owned, and earned with a clear messaging framework.
  • Creative & Growth Alignment: raise the bar on creative quality with fast workflows and close partnership with Growth to optimize performance.

Job Description

Own a cross-channel brand growth engine with ownership of strategy, campaigns, and creative that move growth metrics, not just aesthetics.

  • Brand Growth Engine: ensure brand investment drives commercial outcomes across campaigns, retail activations, and partnerships.
  • Campaign Leadership: conceive and deliver integrated campaigns across paid, owned, and earned with a clear messaging framework.
  • Creative & Growth Alignment: raise the bar on creative quality with fast workflows and close partnership with Growth to optimize performance.
Wuffes logo

Wuffes

At Wuffes, our mission is to alleviate the world's dogs of the most common, curable diseases by providing best-in-class products, and promoting education about proper dog care. We are the world's fastest-growing, bootstrapped pet company.

Founded in 2020
49 employees (9 in marketing)

Traffic Signals

Monthly Visitors
366K
Monthly Google Ads Budget
$19.6K
Traffic Source Mix
Search
23.7%
Direct
55.1%
Referral
4.9%
Social
15.1%
Paid
0.9%

Headcount Trend

Current headcount: ~49

Marketing Team

Marketing Team Size
6 (12% of company)
Median Career Experience
12 years
Median Tenure
2.8 years