Growth Product Manager

London, UK (Remote)

Salary Not AvailableMid Level3+ years expFull time

Posted 1 month ago

Top 1% of applicants do these two things.

The other 99% submit and hope. You're about to do something different.

Job Summary

Own and optimize the onboarding and conversion funnel for a mobile app, driving rapid hypothesis testing, cross functional experimentation, and data-driven budget pacing.

  • Growth Infrastructure: Run quick A/B tests with live users to validate concepts and iterate.
  • Lifecycle & Onboarding: Improve onboarding flows and conversion paths across mobile funnels with product, design and engineering collaboration.
  • Performance & Ops: Monitor budgets and outcomes to hit efficiency and impact targets while coordinating with clients on pre-sale needs.

Job Description

Responsibilities

  • Plan, execute, and evaluate A/B tests to quickly validate concepts with live users and adapt them to achieve desired outcomes.
  • Initiate growth initiatives focused on optimizing mobile app funnels, onboarding flows, and user conversion paths.
  • Monitor budgets and results to ensure objectives are met efficiently and effectively.
  • Collaborate with product managers, designers, engineers, analysts, and content creators to optimize user onboarding experiences, delivering seamless and engaging journeys for new users.
  • Meet with clients regularly and participate in pre-sale calls to establish strong relationships and understand their needs.

Requirements

  • 1–3 years of experience in marketing, product, or mobile app-related roles, ideally in a startup or fast-paced tech environment
  • Solid understanding of mobile app user behavior and experience working with funnel metrics.
  • English proficiency at B2 level or higher.
  • A data-first mindset with the ability to generate hypotheses and execute iterative tests based on insights.

Preferred

  • Background in mobile marketing, subscription apps or marketing agencies is a strong plus.

Benefits

  • Strong product with industry-best metrics
  • Career growth — own critical areas, build a team
  • Direct communication, no bureaucracy
  • Fully remote, flexible schedule
  • English, sport, laptop reimbursement
Adapty.io logo

Adapty.io

4.0 Glassdoor

Revenue management platform to help your app make more money. Delegate the boring infrastructure to Adapty, create native paywalls in minutes, double your subscription revenue with A/B testing, and watch your app grow in real time. We're hiring! https://adapty.io/jobs

Founded in 2020
New York, New York, USA
117 employees (21 in marketing)
100% recommend to a friend

Traffic Signals

Monthly Visitors
260.8K
Monthly Google Ads Budget
$19.2K
Traffic Source Mix
Search
34.4%
Direct
54.1%
Referral
7%
Social
3.2%
Paid
1%

Headcount Trend

Current headcount: ~117

Marketing Team

Marketing Team Size
13 (11% of company)

Funding

Total Funding
$2.5M
Last Raise
$2M
Seed, 4 years ago

Funding History

  • Apr 2022
    Seed • $2M
  • Dec 2020
    Pre Seed • $500K