Growth & Performance Manager

London, UK (Hybrid)

£60K/yr – £70K/yrManagerFull time

Posted 11 days ago

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Job Summary

Own and optimize multi-channel paid media strategy across major platforms, drive AI-driven automation and measurement, and align creative, insights and cross-functional teams to boost revenue and unit economics.

Own multi-channel performance strategy and execution
Lead AI-led media management foundations
Translate performance data into commercial insight

Job Description

Responsibilities

Own multi-channel performance strategy - setting direction and leading execution across Google Ads, Meta, YouTube, TikTok, LinkedIn and Reddit.
Drive commercial performance against revenue, LTV:CAC, conversion and product-mix targets, using unit economics as your primary decision lens.
Lead our shift to AI-led media management - building the data, conversion and audience infrastructure required for automation at scale.
Own creative strategy across UGC, short-form video and high-velocity testing frameworks.
Optimise the full funnel using CRO, structured experimentation and proposition testing.
Build a modern measurement stack using MMM, incrementality testing, geo-tests and platform data.
Navigate sensitive-category advertising while maintaining signal quality through server-side tracking, Consent Mode v2 and first-party data.
Collaborate cross-functionally to align on lead quality, insights and commercial outcomes.

Requirements

You have strong, recent, hands-on experience running and scaling paid media across Google Ads, Meta and YouTube, and using programmatic advertising to extend reach across the open web - managing significant budgets against commercial targets
You have a proven track record of improving unit economics and delivering against LTV:CAC, revenue and conversion targets
You have strong, hands-on experience with platform AI and automation -not just how to use it, but how to build the foundations that make it work: conversion architecture, data quality, audience infrastructure and feed management
You're proficient with data - GA4, Meta Ads Manager, Search Console, BI tools and A/B testing frameworks are part of your everyday toolkit
You have experience with post-ATT, cookieless measurement including server-side tracking, Consent Mode v2 and first-party data strategies
You are proficient in HubSpot for lead nurturing, lifecycle marketing and automation
You are a clear communicator who can translate performance data into commercial insight for both technical and non-technical stakeholders
You are highly organised, skilled at managing multiple projects at pace, and energised by a fast-moving scale-up environment
You are aligned with our mission and values.

Benefits

Salary: £60,000-£70,000 per year depending on skills, experience and location.
Private Health Insurance
Group Life Assurance
Employee Assistance Programme
28 days holiday plus bank holidays per annum
Hybrid working: 2 days per week in the office and 3 days from home
Enhanced family leave
Electric Vehicle Scheme
Share Incentive Plan
Cycle to Work Scheme

amicable

5.0 Glassdoor

amicable is the leading online divorce service supporting couples who are ending their relationship to move forward in a better, kinder way.When a relationship comes to an end, most people don’t know what’s involved or where to start. We provide tools and resources online, as well as a free consultation to talk through the divorce process. Many people don’t realise they don’t need lawyers to get divorced. At amicable, we guide couples through the practical and emotional decisions that follow a separation, helping them reach clear agreements about money, property and co-parenting, with less conflict and more confidence.The amicable process is designed around minimising conflict, increasing collaboration, and giving couples the best possible chance to end their relationship in an amicable way. We work with both people together, not one side against the other. Our focus is always on what comes next and on helping families reach arrangements that reflect their unique circumstances, reduce stress and support long-term stability.We can help couples with as little or as much as they need, from formalising agreements to the complete application, negotiation, and finalising of the divorce. We also offer a free-to-employer benefit that provides employees with discreet, compassionate guidance during separation. By supporting people through a highly personal life event, we help minimise workplace disruption, protect wellbeing and support long-term talent retention.We also work with partners for referrals when we aren’t the right fit, building a network of professionals who are helping to change the landscape of divorce.

Founded in 2015

Richmond Upon Thames, England, GBR

104 employees (12 in marketing)

amicable.co.uk

100% recommend to a friend