Responsibilities

• Step-by-step layout of user journeys with tools such as Supademo, Canva, Figma
• Design of client Management Information (MI) - Work with Tech team on UI/UX improvements – on app and design of MI portal and other products
• Website UX - Digital experience refinement - reviewing content and working with the wider team to adjust pages for optimum performance and lead conversion
• Google Analytics - Manage Google Analytics reporting and make benchmarking suggestions based on performance using Google Tag Manager and site performance data
• Google Ads - Set-up, tagging, monitoring, optimization, reporting.
• LinkedIn Campaigns - Set-up, conversion coding, monitoring, optimization, reporting.
• Emails – Support team in creating emails (HTML, Mailchimp) to best-practice standards as required.

Requirements

• Experience collaborating on UX design projects and using tools such as Figma and Supademo to communicate user journey improvements.
• Previous website project management, with ability to highlight improvements made to user journeys
• Use of AI to support marketing success metrics
• Management of Google Ad campaigns (post-2024 algorithmic changes)
• Ownership of LinkedIn Campaign Manager functionality and conversions via social platforms
• Experience in implementing tracking with GTM
• Ability to analyse user behaviour to make suggestions
• This flexible role will be best for an agile and proactive team player. Priorities change over time, so no two months will be the same in terms of delivery.
• Degree in Marketing or equivalent experience
• Evidence of ownership, impact and proven independent work within a Growth or Performance Marketing role

Preferred

• Experience collaborating on UX design projects and using tools such as Figma and Supademo to communicate user journey improvements.
• Prior experience working in a Growth or Performance Marketing role is advantageous.

Benefits

• Be part of a Great Place to Work Certified organisation, committed to inclusivity and wellbeing.
• We are Disability Confident Committed, as well as Brighton and Hove Living Wage Employer.
• Enjoy flexible hybrid/remote working within a supportive team environment.
• Access comprehensive benefits, including private medical insurance, pension contributions, extended parental leave, and an employee assistance programme.
• Engage in meaningful work, delivering impactful healthcare solutions to clients globally.
• Join a growing, innovative organisation at the forefront of virtual healthcare.
• Our Employee Benefits include
• - Private medical insurance after probation
• - Pension fully funded by Teladoc Health at 8% of qualifying earnings
• - Life Assurance protection with add-on virtual GP consultations