Responsibilities

• Manage our website, which is our main brand channel and key to our ambitious growth programme.
• Drive learner acquisition, improving conversion and retention, managing digital delivery processes, and ensuring our systems, launches, and student experience scale effectively as the business grows internationally.
• Work closely with leadership, operations, and external partners to help build a world-class online education company.
• Develop and execute digital growth strategies to increase student enrolment globally.
• Monitor and optimise marketing funnels, conversion rates, retention, and learner engagement.
• Collaborate with marketing and digital teams to execute campaigns across paid media, email, partnerships, SEO, webinars, and social channels.
• Use data and analytics to identify growth opportunities and improve performance.
• Track KPIs including CAC, LTV, conversion rates, completion rates, and revenue growth.
• Own the overall marketing delivery programme, coordinating delivery across all workstreams.
• Oversee the successful delivery of digital initiatives and support wider marketing ops.

Requirements

• 4+ years' experience in digital growth, operations, programme delivery, or scaling online businesses.
• Experience working in online education, edtech, digital learning, membership businesses, or high-growth digital environments.
• Strong understanding of digital marketing funnels, CRM systems, analytics, and automation.
• Excellent project and stakeholder management skills.
• Data-driven mindset with strong analytical and problem-solving ability.
• Experience managing multiple projects in fast-paced environments.
• Strong communication and organisational skills.
• Comfortable working both strategically and hands-on.