Responsibilities

• Improving the customer journey from first visit through to repeat purchase.
• Identifying friction points and working with internal teams to remove them.
• Optimising product pages, collections, navigation, merchandising, bundles and promotions.
• Building and improving email campaigns, customer journeys and retention activity.
• Running A/B tests across the website, CRM and merchandising, then using the results to make smarter decisions.
• Supporting international expansion by identifying localisation opportunities across language, merchandising and promotions.
• Monitoring key performance metrics including conversion rate, average order value, revenue per visitor, repeat purchase rate and customer lifetime value.
• Reviewing customer feedback and support insights to uncover opportunities for improvement.
• Staying up to date with new technology, AI tools and smarter ways of working.

Requirements

• Experience using Shopify is essential.
• Previous experience using Klaviyo or a similar CRM platform is essential.
• You should be confident using Microsoft Excel and other Microsoft packages
• You’re passionate about improving customer experience and making things work better.
• You’re analytical, confident with numbers and able to turn data into clear recommendations.
• You have strong attention to detail and a commercial mindset.
• You’re curious, proactive and excited to learn new skills quickly.
• You enjoy solving problems, spotting opportunities and testing new ideas.
• You communicate clearly and work well with people across different teams.
• You have a genuine interest in eCommerce, digital growth and the way modern DTC brands scale.

Benefits

• This role offers a rare opportunity to build experience across almost every area of a modern eCommerce business, rather than specialising in just one discipline.
• You’ll work closely with senior leadership, have real ownership from day one and play a meaningful role in OddBalls’ international growth.
• If you love solving problems, learning fast and making things better every day, you’ll thrive here.