Global Head of Institutional Marketing

Bristol, UK (Hybrid)

£70K/yr – £75K/yrSenior LevelFull time

Posted 5 weeks ago

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Job Summary

Own the global institutional marketing strategy and ROI, guiding cross regional execution and building a high performing, digitally enabled team.

  • Growth ownership: lead global institutional marketing strategy and budget-aligned plans across Americas, EMEA and Rest of World.
  • Team and tech: manage 4 direct reports with 11 peers and drive marketing tech use and data for measurable ROI.
  • Cross-functional execution: partner with Sales leadership and Content & Engagement Marketing to maximise impact on institutional audiences.

Job Description

Responsibilities

  • Lead and develop a modern, digitally enabled global institutional marketing organisation
  • Own and deliver the global institutional marketing strategy, aligned to sales and business objectives
  • Oversee all institutional marketing plans, including transformative agreement onboarding and engagement
  • Partner closely with Sales leadership across Americas, EMEA and Rest of World to align priorities and execution
  • Manage and develop a global team (4 direct reports; 11 colleagues overall), fostering accountability, collaboration and high performance
  • Drive effective use of marketing technology and data to deliver measurable ROI
  • Ensure delivery of marketing activity to budget, timelines and agreed objectives
  • Work closely with Content & Engagement Marketing to maximise impact across institutional audiences

Requirements

  • Degree-level education (marketing qualification desirable but not essential)
  • Extensive experience of journal publishing and global institutional marketing
  • Strong understanding of the challenges facing researchers, librarians, funders and learned societies
  • A proven track record of delivering growth through strategic marketing initiatives
  • Experience leading and developing global teams
  • Exceptional communication, presentation and influencing skills
  • Confidence operating across cultures, regions and senior stakeholder groups

Preferred

  • Customer focus and relationship-building
  • Drive for results and commercial impact
  • Team leadership and people development
  • Negotiation and influencing without authority
  • Strategic thinking, innovation and business acumen

Benefits

  • 33+ days holiday (including bank holidays), plus an extra day’s leave to use for a moment that matters to you
  • a 35-hour working week
  • life assurance
  • cycle to work scheme
  • dental insurance
  • health care cash plan
  • a great positive working environment in our brand new office in central Bristol - modern airy and designed with all of our colleagues in mind – for work and social time.
  • flexible hybrid working environment to suit everyone’s needs– we don’t need you in the office every day so we can consider applicants from further afield who can travel to Bristol at least once per quarter and team in-person days, depending on when face to face time is needed
IOP Publishing logo

IOP Publishing

We work closely with researchers, librarians, and partners worldwide to produce academic journals, books and conference series. Our aim is to cover the latest and best research in the physical sciences and beyond.As a subsidiary of the Institute of Physics, any surplus made by IOP Publishing goes directly to the Institute to assist their mission to help everyone build their knowledge of physics and to provide professional support for physicists.IOP Publishing supports global schemes such as INASP and EIFL to promote the dissemination of and engagement with science in developing and transition countries.We provide a range of services to help the scientific community register, validate, edit, disseminate, preserve and maximise the discoverability and authority of their research.These services include: developing novel and innovative journals to meet new community needs; managing peer review; archiving and preserving content; hosting and distributing research online; enabling the discovery of published research; introducing new tools and systems to help authors demonstrate the impact of their work; and publicising journal papers and their authors.IOP Publishing is a strong supporter of open science and open access to scientific research. A pioneer in open access publishing in physics, we launched the first fully open access journal in physics, New Journal of Physics, with the Institute of Physics and the Deutsche Physikalische Gesellschaft in 1998. Since then, we have launched several new fully open access journals. In addition, we have introduced open access publishing options for authors in our conventional subscription journals. IOP Publishing combines the values of a scholarly society with the technical expertise and efficiency of a substantial global publisher. Part of the scientific community, we work in close collaboration with our authors, readers, institutions, librarians and partners to ensure that what we do always serves their needs.

Bristol, England, GBR
634 employees (253 in marketing)

Traffic Signals

Monthly Visitors
103.4K
Traffic Source Mix
Search
40.4%
Direct
41.1%
Referral
12%
Social
2.7%
Paid
3.5%

Headcount Trend

Current headcount: ~634

Marketing Team

Marketing Team Size
231 (36% of company)
Marketing Roles Posted (Last 30 Days)
1

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